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Senior Programmatic Manager

Senior Programmatic Manager

VirtualVocationsSacramento, California, United States
30+ days ago
Job type
  • Full-time
Job description

A company is looking for a Senior Programmatic Campaign Manager to oversee the strategy and execution of programmatic advertising campaigns.

Key Responsibilities

Execute programmatic strategies aligned with campaign objectives and KPIs

Implement programmatic best practices, including campaign setup, targeting, optimization, and reporting

Collaborate with cross-functional teams to ensure seamless integration of programmatic efforts and evaluate technology partners

Required Qualifications

4+ years of experience in programmatic advertising

Solid understanding of Demand-Side Platforms (DSPs) and audience targeting methodologies

Proven track record of executing successful programmatic campaigns across various formats

Strong analytical skills and experience in data analysis and optimization

Experience collaborating with cross-functional teams

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Manager Programmatic • Sacramento, California, United States

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