Culture and Trends Manager, YouTube Marketing

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This role may also be located in our Playa Vista, CA campus.

Applicants in the County of Los Angeles : Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.Note : By applying to this position you will have an opportunity to share your preferred working location from the following : Los Angeles, CA, USA; Chicago, IL, USA; New York, NY, USA; San Bruno, CA, USA .

Minimum qualifications :

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in marketing, journalism, content programming or a related field.
• Experience tracking video trends, music trends or digital culture for a news outlet or editorial brand, or experience curating content for a technology platform.
• Experience working cross-functionally with various stakeholders and teams.

Preferred qualifications :

About the job

As a Culture and Trends Manager in YouTube Marketing, you'll have the opportunity to shape and improve understanding of YouTube, viral internet culture, trending music, memes and short form video content. You'll join the YouTube Culture and Trends team, which uses data to track trends, and connect YouTube stories and content to people. This includes community-focused initiatives, as well as other projects built around popular content across entertainment, news, music, sports and more.

You'll manage efforts around identifying popular trends, channels and videos and developing programming strategies, around short-form video. You'll leverage data and research to create positive, engaging user experiences on a daily basis and work with cross-functional teams to help users and creators better understand what's happening on YouTube. You will work in the YouTube community and daily social media conversation.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

The US base salary range for this full-time position is $141,000-$207,000 bonus equity benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google .

Responsibilities

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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity / expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights : workplace discrimination is illegal , Belonging at Google , and How we hire .

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form .

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

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