Director of Revenue & Marketing Puttery

Director Of Revenue & Marketing - Puttery NYC

Puttery NYC redefines nightlife and leisure with an upscale twist on mini-golf, craft cocktails, and shareable bites. With a sleek, modern design and curated playlists, it's more than a game, it's an experience. Guests come for the competition and stay for the hospitality, making it a go-to destination for after-work gatherings, weekend outings, and full-scale corporate events. As the anchor of the building, Puttery blends entertainment and dining seamlessly, offering a vibrant atmosphere that captures the energy of New York City.

The Director of Revenue & Marketing at Puttery NYC is responsible for maximizing revenue across entertainment, food & beverage, and event activations while building brand visibility through innovative marketing. This role is uniquely positioned at the intersection of hospitality, events, and experiential entertainment. The Director will oversee business pipelines, partnerships, and marketing campaigns that drive both daily traffic and large-scale buyouts, ensuring Puttery remains a premier social entertainment destination in New York City.

Key Responsibilities

• Revenue Leadership
• Develop and execute strategies to achieve and exceed annual revenue targets ($1416M).
• Drive revenue across entertainment rounds, F&B programs, and corporate / group events.
• Manage event social calendar, securing high-value corporate buyouts and private activations.
• Forecast, budget, and report on revenue performance, providing insights and recommendations to leadership.
• Marketing & Brand Growth
• Lead integrated marketing campaigns across digital, social media, PR, and community channels.
• Build influencer, corporate, and local partnerships that drive traffic and brand awareness.
• Oversee guest acquisition, retention, and loyalty programs to maximize lifetime value.
• Leverage cross-promotions with Rory's Rooftop and Bomba Nightclub to enhance building-wide synergy.
• Partner with venue leadership to align service execution with sales and marketing initiatives.
• Ensure guest experience is consistent with Puttery's upscale, immersive brand identity.
• Analyze guest feedback, market trends, and competitor offerings to continuously innovate.
• Lead the event sales and marketing teams, ensuring accountability for pipeline and campaign execution.
• Foster a revenue-driven culture across venue staff, including upsell training and guest engagement.
• Collaborate with national marketing and operations teams for alignment on brand standards and strategy.

Qualifications and Skills

Compensation

Working Conditions

Our company is committed to equal opportunity in the workplace, preventing discrimination and harassment, including sexual misconduct, based on legally protected diversity characteristics (such as race, color, religion, national origin, sex, age, disability, sexual orientation, gender identity or expression, family status, citizenship, genetic information and veteran status) in its application and hiring processes and in its employment decisions.