Customer Facing Enablement Specialist

Customer Facing Enablement Specialist

CEQUENS is a leading global communications platform as a service (CPaaS) provider that simplifies customer engagement for businesses through its innovative, reliable, and secure communication solutions. Established in 2011, CEQUENS offers a comprehensive suite of APIs, including SMS, WhatsApp for Business, Voice, Push Notifications, and more, enabling seamless and personalized interactions across multiple channels. Our partner network covers MEA region with international access to messaging hubs worldwide and our clients include major banks, credit cards, digital payments, OTT applications, government authorities, health and education, and other industry verticals.

About the role

We are seeking a dynamic and results-driven Customer Facing Enablement Specialist to enhance the experience and success of our customers through strategic enablement initiatives. In this role, you will serve as a key player in driving customer education, onboarding, and engagement by developing resources, tools, and programs that empower customers to maximize the value of our solutions.

This is a highly collaborative role that interfaces with Sales, Customer Success, Product, and Marketing teams to ensure customers are equipped with the knowledge and confidence to achieve their goals.

Key Responsibilities :

• Customer Enablement Content : Create and maintain enablement materials (guides, tutorials, videos, playbooks, etc.) tailored for customer education and adoption.
• Onboarding Programs : Design and deliver structured onboarding experiences that accelerate time to value for new customers.
• Training Delivery : Conduct live or recorded training sessions, webinars, and workshops for customers across various segments.
• Feedback & Optimization : Gather customer feedback on enablement resources and programs to continuously improve effectiveness and engagement.
• Cross-Functional Collaboration : Partner with internal teams (Product, Marketing, Support, etc.) to ensure enablement materials are accurate, aligned, and up to date.
• Platform Utilization : Manage and leverage enablement platforms (e.g., LMS, CRM, help
• Experience in a SaaS, B2B, or technology-driven company.
• Familiarity with customer journey mapping and lifecycle management.