Senior Vice President of Product and Innovation

Senior Vice President of Product and Innovation

About the Company

Join a leading digital marketing agency dedicated to providing exceptional performance marketing solutions.

Industry

Marketing and Advertising

Type

Privately Held, Private Equity-backed

About the Role

The company is looking for a visionary SVP of Product and Innovation to redefine our service offerings and establish clear differentiation in the mid-market digital landscape. This pivotal role entails spearheading service line innovation and ensuring exceptional delivery standards across multiple digital marketing channels, particularly focusing on the expansion of our paid media services.

We seek a dynamic leader who can craft and execute industry-leading strategies, translating best practices into actionable operational playbooks while keeping the agency ahead of market trends, including the integration of AI technologies. Additionally, the SVP will contribute to overall business strategy, engage in new business pitches, and serve as an executive sponsor for key client relationships.

Key Qualifications :

• Minimum of 10 years of agency-side performance marketing experience.
• Strong expertise in paid search and paid social campaigns.
• Proven senior leadership experience in large agencies.
• A track record of driving innovation and change through influence.
• Recognized industry presence with exceptional presentation skills.

This executive role is critical to our Executive Leadership Team, working collaboratively with Directors across departments to synchronize innovation with delivery processes and contribute to the agency's overall growth and success.

Hiring Manager Title

CEO

Travel Percent

Less than 10%

Functions