Retail Relations Specialist - PROJECT

Job Description

Job Description

Company Description

Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

Job Description

This role is based in either the Santa Monica or New York City office.

As a Retail Specialist within our Fashion Business Group, you will play a pivotal role in building, strengthening, and maintaining relationships with menswear retailers to drive attendance at our events. This position requires proactive engagement, strategic relationship-building, and in-depth market research to recruit key retailers and buyers. You will collaborate closely with the Director of Attendee Acquisition & Customer Success, VP of Events, Sales and Marketing teams, and other internal stakeholders to enhance retailer participation, elevate the attendee experience, and contribute to the overall success of our events.

• You'll research and identify new retail targets by analyzing market trends, key industry players, and emerging categories.
• Actively engage with retailers to secure their attendance at events.
• Build and strengthen relationships with key retailers across various market segments and tiers.
• Maintain proactive communication with existing and prospective retailers through phone, email, and in-person meetings.
• Address retailer inquiries and provide solutions related to event details, registration, and logistics.
• Leverage an existing portfolio of industry relationships to enhance outreach and engagement.
• Collaborate with Events, Marketing, and PR teams to develop and deliver targeted retail messaging and promotional materials.
• Provide retailers with up-to-date event details, including brand listings, hotel rates, and show schedules.
• Qualify prospective retailers and guide them through the event registration process.
• Utilize Salesforce to track, update, and analyze retailer data, generating insights for sales and marketing teams.
• Ensure retailer contact information is accurate and regularly updated in the database.
• Prepare reports and analytics on retailer engagement, event attendance, and campaign effectiveness.
• Assist in managing VIP and buyer programs in collaboration with cross-functional teams.
• Support event execution, including on-site coordination of retail programs and experiences.
• Facilitate matchmaking between retailers and brands to foster long-term business relationships.
• Provide personalized concierge services to VIP retailers to ensure a premium event experience.
• Source and qualify weekly leads to identify new retail prospects.
• Develop and execute targeted retail campaigns to drive attendance and engagement.
• Continuously enhance retailer engagement through strategic outreach and relationship management.

Qualifications

Additional Information

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

Our benefits include :

The salary range for this role is $65,000- $70,000 based on experience.

This posting will automatically expire on November 12, 2025.

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.

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