Lifestyle Intern - Spring

Description

We are seeking a proactive and detail-oriented Lifestyle PR Intern to join our lifestyle team, working across a portfolio of luxury lifestyle brands within arts & culture, design, travel, real estate and food and beverage. This role offers an insight into influencer relations, media monitoring, event coordination, and brand strategy within the high-end beauty space. You will gain exposure to some of the industry’s most prestigious brands while collaborating in a fast-paced, dynamic environment.

You should be a dedicated, multi-tasked, and proactive candidate who is enthusiastic about the fields of hospitality, art, and design and has an interest in a public relations career.

Key Responsibilities

• Proactively monitoring all media, print, digital and social channels for brand coverage    and competitor activity
• Prepare clips of secured client coverage by creating a clean and cohesive image, gathering viewership data, and calculating the estimated value
• Conduct industry research to identify emerging trends within the travel, restaurant, and design spaces and create reports summarizing results
• Provide support on administrative tasks including audits, invitation lists, and updating databases
• Analyze the influencer landscape to identify targets for ongoing campaigns and events
• Compile media lists of lifestyles press across digital, print and broadcast
• Develop skills to draft pitches and story angles using an effective approach
• Facilitate the smooth running of the day-to-day function of each account team providing support as requested and required

Skills, Knowledge and Expertise

Intern Payment and Working Hours :

Purple is independent in philosophy, attitude and operation –offering a boutique in-house approach, the strategic requirements of each client are individually tailored from the outset.

Purple’s services cover press relations, editorial procurement, product placement and high profile event management.

A specialist knowledge of the beauty, fashion, lifestyle and entertainment industries gives unrivalled insight into brand positioning and sustaining meaningful press coverage.