Influencer Marketing Manager

Influencer Marketing Manager

We're seeking an experienced and results-driven Influencer Marketing Manager to lead influencer strategy and campaign execution for an international jewellery company. This U.S.-based role will focus on building awareness, engagement, and interest in the brand's products across the U.S. market, while aligning with global objectives and market-specific priorities.

The role will be primarily dedicated to a project with an international jewellery company, working to build brand interest through influencer-led storytelling and strategic social activations. You'll be expected to quickly understand the brand's landscape, audience, and priorities - and translate that knowledge into actionable influencer and social strategies that reflect market nuances and deliver measurable impact.

Key Responsibilities

• Develop and execute influencer marketing strategies that drive brand awareness, engagement and sentiment across the U.S. market.
• Identify, recruit, and manage macro and mid-tier influencers who are known for shaping trends and driving cultural conversations on social media.
• Manage an Influencer Executive, providing guidance and support to ensure seamless campaign delivery, influencer communication, and reporting accuracy.
• Oversee influencer content creation and campaign execution, ensuring brand alignment, creative excellence, and measurable results.
• Work closely with the Social Media Lead to coordinate campaign strategies and deliver weekly and monthly performance reports to the client, highlighting key metrics, insights, and recommendations.
• Collaborate with internal creative, strategy, and international teams to ensure alignment across influencer, paid, and organic social activities.
• Monitor and analyze campaign performance and audience sentiment to inform ongoing strategy and continuous improvement.
• Stay up to date on platform trends, emerging creators, and influencer marketing best practices within the luxury, fashion, and jewellery sectors.

Requirements

You must be