Marketing Communications Specialist II

Job Title : Content Experience Specialist II

Location : Arbor Lakes, MN (Hybrid)

Duration : 8 months

Pay : $31.02-$39.60 / hr on W2

Role Overview

The Content Experience Specialist II develops and executes digital, physician-focused content strategies that support marketing objectives for the Interventional Coronary Therapies franchise. This role requires strong digital marketing expertise, hands-on content creation skills, and the ability to translate audience insights into impactful, multi-channel communication experiences. The specialist will collaborate cross-functionally with Product Marketing, Digital Marketing, Design, IT, and external agencies to ensure content is optimized, on-brand, and aligned with best practices.

Key Responsibilities

• Develop and execute content and communication plans for physician and HCP audiences.
• Use insights and research to build messaging themes, content strategies, and communication journeys.
• Create message maps, brand strategies, and digital content assets (strong copywriting required).
• Manage external agencies and vendors; ensure deliverables meet strategy and quality goals.
• Partner with analytics teams to test and optimize content across digital channels.
• Collaborate with cross-functional teams (Marketing, Design, IT, etc.) to ensure alignment.
• Maintain brand consistency and adherence to Boston Scientific guidelines.
• Share industry trends and best practices; act as a thought leader within the team.

Must-Have Skills & Qualifications

Experience & Education

Technical Skills