Product Marketing Manager

Job Description

Job Description

At Podium, our mission is to arm every local business with a complete platform and outcome-driven AI employees that convert leads into real, paying customers. Every day, millions of workers use our AI lead conversion and communication platform to help them get more leads and make more money.

Our work and focus on helping local businesses thrive has been recognized across the industry, including Forbes' Next Billion Dollar Startups, Forbes' Cloud 100, the Inc. 5000, and Fast Company's World's Most Innovative Companies.

At Podium, we believe in fostering a culture that thrives on hiring and developing exceptional talent. Our operating principles serve as a compass, guiding daily behavior and decision-making, and ensure we hire people who will thrive at Podium. If you resonate with our operating principles and are energized by our mission, Podium will be a great place for you!

The Role

We're looking for a Product Marketing Manager to lead Podium's go-to-market product release and content development efforts, across Podium's verticals of focus (e.g. Auto, Home Services, Medspa). This is a high-visibility, high-impact role where you will be a critical driver of Podium's growth. This role is for someone who can turn customer insight into strategy, and strategy into content that drives revenue. You love driving coordination across stakeholders, defining positioning, and executing initiatives with urgency and ownership to get things done.

You'll own go-to-market product release strategy, launch execution & enablement, and content generation. You should be equally comfortable developing high-level positioning and strategy as you are rolling up your sleeves to write web content and white papers, as you are coordinating cross functional launches, enabling the field, or executing campaigns directly where needed.

Key Responsibilities Launch & GTM Strategy

• Develop launch positioning, messaging, and high-level selling strategy.
• Own launch prep and coordination for your verticals; ensuring successful execution.
• Draft enablement materials (sales decks, objection handling docs, scripts, FAQs) and deliver to Sales & CX ahead of launch.
• Own website content / narrative updates pertaining to launches.
• Keep teams aligned on launch timelines & key info (e.g. launch calendars)
• Define & track success metrics for launches and campaigns.

Content & Insights

What You Bring

Operating Principles

At Podium, we hire people who thrive in high-ownership, fast-paced environments. We live by our principles : extreme urgency, impact over activity, founders' mentality, and raising the bar for each other. If that excites you, you'll fit right in.