Talent.com
Director, NE Product Marketing
Director, NE Product MarketingOtis • Scranton, PA, US
Director, NE Product Marketing

Director, NE Product Marketing

Otis • Scranton, PA, US
8 days ago
Job type
  • Full-time
Job description

Director, New Equipment Product Marketer

The Director, New Equipment Product Marketer's main function is to support the Regions, Operating Units (OUs) and Director product marketers / digital marketing by planning, building and maintaining a product marketing roadmap. Planning and building a roadmap is done prior to the beginning of the year in order to meet regional, OU and CoE KPIs. The Director leads their assigned global region(s) to ensure that the roadmaps tie to the CoE business line growth plans, at the same time tie to the regional business plans and priorities On a typical day you will :

  • Provide oversight of the regional / OU campaign roadmap(s) by partnering with and meeting on a regular cadence with respective New Equipment leaders and sales director to have a strong sense of what is going on in the local business and where opportunities exist
  • Lead the process of developing a marketing plan and forecast for each campaign, in partnership with digital marketing and New Equipment sales leader(s)
  • Support the product management teams development of product positioning, value propositions and messaging
  • Serve as marketing lead for global programs such as otis.com, global SharePoint
  • Work with Sales Enablement CoE to ensure marketing reports are available as needed for campaign tracking
  • Identify key products to advertise and content needed to support trade shows
  • Lead cross regional collaboration and best practice sharing efforts to generate new campaign ideas and improve GTM effectiveness
  • Support regional price committees by analyzing data and providing marketing insights on taxonomy, orders, margin and sales data to identify opportunities to drive price or make cost adjustments to achieve booked and sold margin %
  • Analyze monthly HFM data to ensure that key countries and regions receive the marketing support needed to achieve business plan

What You Will Need to be Successful :

  • 10+ years of relevant leadership and management experience within the industry
  • Bachelor's degree or equivalent relevant work experience.
  • Product Marketing Knowledge : Deep understanding of New Equipment marketing in the elevator or industrial industry.
  • Elevator and escalator product and market knowledge
  • Project Management : Background in overseeing projects, ensuring they align with the organization's goals.
  • Stakeholder Engagement : Experience collaborating with various stakeholders, including executives, employees, and external partners.
  • Strategic Thinking : Ability to develop and execute segment-level strategies aligned with organizational goals.
  • Technical Proficiency : Familiarity with modern technologies and trends
  • Analytical Skills : Capacity to assess current systems and identify areas for improvement through data-driven decision-making.
  • Communication Skills : Strong ability to articulate strategic vision and initiatives to diverse audiences.
  • Agility and Adaptability : Capability to pivot strategies based on changing business environments or emerging technologies.
  • If you live in a city, chances are we will give you a lift or play a role in keeping you moving every day. Otis is the world's leading elevator and escalator manufacturing, installation, and service company. We move 2 billion people every day and maintain approximately 2.2 million customer units worldwide, the industry's largest Service portfolio.

    You may recognize our products in some of the world's most famous landmarks including the Eiffel Tower, Empire State Building, Burj Khalifa and the Petronas Twin Towers! We are 69,000 people strong, including engineers, digital technology experts, sales, and functional specialists, as well as factory and field technicians, all committed to meeting the diverse needs of our customers and passengers in more than 200 countries and territories worldwide. We are proud to be a diverse, global team with a proven legacy of innovation that continues to be the bedrock of a fast-moving, high-performance company.

    When you join Otis, you become part of an innovative global industry leader with a resilient business model. You'll belong to a diverse, trusted, and caring community where your contributions, and the skills and capabilities you'll gain working alongside the best and brightest, keep us connected and on the cutting edge.

    We provide opportunities, training, and resources, that build leadership and capabilities in Sales, Field, Engineering and Major Projects and our Employee Scholar Program is a notable point of pride, through which Otis sponsors colleagues to pursue degrees or certification programs.

    Today, our focus more than ever is on people. As a global, people-powered company, we put people passengers, customers, and colleagues at the center of everything we do. We are guided by our values that we call our Three Absolutes prioritizing Safety, Ethics, Quality in all that we do.

    Create a job alert for this search

    Director Product Marketing • Scranton, PA, US

    Related jobs
    Director of Sales and Marketing

    Director of Sales and Marketing

    The Fort Pontchartrain a Wyndham Hotel • Lake Harmony, Pennsylvania, United States
    Full-time
    Quick Apply
    The Director of Sales and Marketing is responsible for the daily sales efforts and is responsible for the overall positioning of the hotel, brand communication and the development of customers for ...Show more
    Last updated: 30+ days ago
    Traffic Control Flagger

    Traffic Control Flagger

    Wright • Carbondale, PA, USA
    Temporary
    Quick Apply
    Looking for a job with promotion opportunities? We offer on the job training, weekly pay and overtime!.No experience is necessary for this entry-level position!. This is a general labor position tha...Show more
    Last updated: 30+ days ago
    Flexible Remote Market Research Participant (Hiring Immediately)

    Flexible Remote Market Research Participant (Hiring Immediately)

    Earn Haus • Carbondale, Pennsylvania, US
    Remote
    Full-time +1
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...Show more
    Last updated: 30+ days ago • Promoted
    Commercial Lines Account Manager - Construction, Contractors (Fully Remote Opportunity)

    Commercial Lines Account Manager - Construction, Contractors (Fully Remote Opportunity)

    Insurance Office of America • Carbondale, PA, US
    Full-time
    Title : Account Manager - Commercial Lines.Eastern or Central Time Zone candidates).General, Construction, Contractors .Please note : If this position is posted as either fully remote and / or hybrid, ...Show more
    Last updated: 5 days ago
    Residential Program Supervisor

    Residential Program Supervisor

    Clarvida - Pennsylvania • Jim Thorpe, PA, United States
    Full-time
    Position at Clarvida - Pennsylvania.Clarvida's success is built on the strength of our people : individuals who bring the right skills and a deep commitment to our mission of improving lives and com...Show more
    Last updated: 27 days ago • Promoted
    Regional Director

    Regional Director

    Clarvida • Lehighton, PA, US
    Full-time
    A person in this position functions in a high-level managerial capacity and is responsible for the efficient operation of all programs in the assigned regional jurisdiction.Work activities are perf...Show more
    Last updated: 30+ days ago
    Agronomy Sales Specialist

    Agronomy Sales Specialist

    Gpac • Lehighton, Pennsylvania, United States
    Full-time
    Quick Apply
    A well-respected local ag retailer is seeking a.Pennsylvania’s diverse cropping systems.Recommend seed, fertilizer, and crop protection products based on grower needs.Build strong, long-term ...Show more
    Last updated: 30+ days ago
    Regional Equipment Finance Specialist

    Regional Equipment Finance Specialist

    First National Bank of Pennsylvania • Clarks Summit, PA, United States
    Full-time
    Make a difference - for us and for your future.Regional Equipment Finance Specialist 2.Managing Director of Sales and Marketing. This position is primarily responsible for providing sales, marketing...Show more
    Last updated: 30+ days ago • Promoted
    Market Sales Manager of Medical Equipment

    Market Sales Manager of Medical Equipment

    Rotech Healthcare Inc. • Dickson City, PA, United States
    Full-time
    Join a Leader in Home Healthcare.As a national leader in ventilators, oxygen therapy, sleep apnea treatment, wound care, diabetic solutions, and other home medical equipment, we empower patients to...Show more
    Last updated: 30+ days ago • Promoted
    Carbon County - AmeriCorps Community Resource Navigator

    Carbon County - AmeriCorps Community Resource Navigator

    UWGLV AmeriCorps • Jim Thorpe, PA, US
    Part-time
    Quick Apply
    This role provides an opportunity to be a change agent working toward closing the gap and removing barriers to thriving for communities and their families. Our program partners with community based ...Show more
    Last updated: 30+ days ago
    Principal Product Manager

    Principal Product Manager

    Hewlett Packard Enterprise • Scranton, PA, United States
    Full-time
    This role has been designated as 'Remote / Teleworker', which means you will primarily work from home.Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and ...Show more
    Last updated: 5 days ago • Promoted
    Regional Sales Associate

    Regional Sales Associate

    RepRally • White Bear, PA, United States
    Full-time
    We are seeking a motivated and customer-focused Field Sales Representative to join our dynamic team as we change the distribution industry. We're creating a unified platform that connects brands, sa...Show more
    Last updated: 1 day ago • Promoted