Talent.com
Consumer Product Marketing Manager

Consumer Product Marketing Manager

MediabistroSan Francisco, CA, United States
30+ days ago
Job type
  • Full-time
Job description

Overview

We\'re looking for an experienced Consumer Product Marketing Manager to join our growing product marketing team, and support our global audience. As a Consumer Product Marketer, you will help grow products used by billions of people and businesses across our apps including Facebook, Instagram, WhatsApp, Threads, and Reality Labs and drive complex cross-company initiatives. We\'re looking for data-driven, consumer-focused Product Marketing Managers to join our growing global team. This role is responsible for leading inbound and outbound product marketing initiatives, influencing product strategies and positioning for target audiences, and leading go-to-market efforts that drive awareness and adoption while working cross-functionally with partners throughout the company. If you are a strategic marketer who is analytical and creative, excels at leading complex projects in fast-paced environments, and is passionate about connecting consumers with great products, then we\'d like to connect with you.

Responsibilities

  • Influence and shape product strategies, positioning and narratives through data and insights for target audiences in close collaboration with research, product, communications and policy
  • Develop and execute go-to-market strategies including goals, metrics for success, asset development and integrated launch planning with cross-functional partners
  • Partner with brand and integrated marketing on outbound marketing and advertising strategies and programs to drive awareness, adoption and long-term engagement
  • Tackle complex problems with a strategic mindset, and create thoughtful recommendations and action plans for solving those problems

Minimum Qualifications

  • 7+ years of full-time experience in Marketing
  • Direct experience in Product Marketing, partnering closely with Product teams
  • Experience with consumer GTM strategies based on consumer-driven insights
  • Experience with consumer facing product launches and consumer campaigns
  • Experience working with product, marketing, policy and communications teams at all levels of management, both internally and externally
  • Experience driving presentations with executives and cross-functional teams
  • Experience developing and driving analytically rigorous online and offline marketing campaigns with a variety of internal teams and external stakeholders
  • Project management experience
  • Bachelor\'s Degree in Business, Marketing or Creative discipline, or equivalent relevant experience
  • Preferred Qualifications

  • Internet or technology industry experience
  • Copywriting experience
  • International experience
  • MBA
  • Compensation

    Public Compensation : $128,000 / year to $186,000 / year + bonus + equity + benefits

    Industry

    Internet

    Equal Opportunity

    Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

    Accommodations : Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at

    #J-18808-Ljbffr

    Create a job alert for this search

    Manager Consumer Marketing • San Francisco, CA, United States

    Related jobs
    • Promoted
    • New!
    Monetization Product Manager

    Monetization Product Manager

    VirtualVocationsHayward, California, United States
    Full-time
    A company is looking for a Monetization Growth Product Manager.Key Responsibilities Own and develop a consumer revenue engine aligned with user value Design and scale monetization experiences th...Show moreLast updated: 8 hours ago
    • Promoted
    Technical Product Marketing Manager

    Technical Product Marketing Manager

    Commure + AthelasMountain View, CA, US
    Full-time
    At Commure, our mission is to simplify healthcare.We have bold ambitions to reimagine the healthcare experience, setting a new standard for how care is delivered and experienced across the industry...Show moreLast updated: 23 days ago
    • Promoted
    • New!
    Digital Products Manager

    Digital Products Manager

    VirtualVocationsFremont, California, United States
    Full-time
    A company is looking for a Digital Products Manager, a remote position requiring 2-5 years of experience.Key Responsibilities Lead project planning, tracking, and coordination efforts to ensure m...Show moreLast updated: 18 hours ago
    • Promoted
    Customer Marketing Manager

    Customer Marketing Manager

    VirtualVocationsHayward, California, United States
    Full-time
    A company is looking for a Customer Marketing Manager to develop and execute marketing strategies for customer engagement and retention. Key Responsibilities Develop and optimize targeted programs...Show moreLast updated: 30+ days ago
    • Promoted
    Healthcare Product Marketing Manager

    Healthcare Product Marketing Manager

    VirtualVocationsSan Jose, California, United States
    Full-time
    A company is looking for a Product Marketing Manager.Key Responsibilities Lead planning, launch, and implementation of healthcare-specific products and features Collaborate with cross-functional...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Senior Product Manager - CRM

    Senior Product Manager - CRM

    VirtualVocationsConcord, California, United States
    Full-time
    A company is looking for a Product Manager - CRM, Integrations & Automations.Key Responsibilities Define the vision, roadmap, and goals for CRM, APIs, integrations, and automations Conduct marke...Show moreLast updated: 12 hours ago
    • Promoted
    Product Marketing Manager

    Product Marketing Manager

    JobotSanta Clara, CA, US
    Full-time
    Great opportunity to join a global leading manufacturing company!.This Jobot Job is hosted by : Matt Tassoni.Are you a fit? Easy Apply now by clicking the "Apply Now" buttonand sending us ...Show moreLast updated: 30+ days ago
    • Promoted
    Product Manager, ddPCR Consumables and Reagents

    Product Manager, ddPCR Consumables and Reagents

    Bio-Rad LaboratoriesPleasanton, CA, United States
    Full-time
    Join Us in Transforming Research and Diagnostics with ddPCR.Are you a passionate product manager ready to make a global impact? Bio-Rad Laboratories is seeking a dynamic and driven Product Manager ...Show moreLast updated: 20 days ago
    • Promoted
    Product Manager

    Product Manager

    VirtualVocationsConcord, California, United States
    Full-time
    A company is looking for a Product Manager for healthcare SaaS applications.Key Responsibilities Lead the development of new SaaS products to reduce costs and improve member outcomes Own the end...Show moreLast updated: 30+ days ago
    • Promoted
    Principal Product Marketing Manager

    Principal Product Marketing Manager

    Informatica LLCRedwood City, CA, United States
    Full-time
    Build Your Career at Informatica.We seek innovative thinkers who believe in the power of data to drive meaningful change. At Informatica, we welcome adventurous minds eager to tackle the world's mos...Show moreLast updated: 22 days ago
    • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    VirtualVocationsOakland, California, United States
    Full-time
    A company is looking for a Senior Product Marketing Manager to contribute to the marketing team and develop go-to-market strategies for product launches. Key Responsibilities Advocate for products...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Product Marketing Manager - Anaplan Intelligence (AI)

    Senior Product Marketing Manager - Anaplan Intelligence (AI)

    AnaplanSan Ramon, CA, United States
    Full-time
    At Anaplan, we are a team of innovators focused on optimizing business decision-making through our leading AI-infused scenario planning and analysis platform so our customers can outpace their comp...Show moreLast updated: 30+ days ago
    • Promoted
    Digital Product Manager

    Digital Product Manager

    VirtualVocationsFremont, California, United States
    Full-time
    A company is looking for a Product Manager - Digital.Key Responsibilities Define and execute software product strategies aligned with long-term business goals Guide cross-functional squads throu...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Product Manager

    Senior Product Manager

    VirtualVocationsHayward, California, United States
    Full-time
    A company is looking for a Senior Product Manager, Marketplace Growth.Key Responsibilities Lead end-to-end product development for quoting or automation systems, including new carrier integration...Show moreLast updated: 30+ days ago
    • Promoted
    Consumer Product Marketing Manager

    Consumer Product Marketing Manager

    Meta PlatformsMenlo Park, CA, US
    Full-time
    Consumer Product Marketing Manager.We're looking for an experienced Consumer Product Marketing Manager to join our growing product marketing team, and support our global audience.As a Consumer Prod...Show moreLast updated: 30+ days ago
    • Promoted
    Product Marketing Manager

    Product Marketing Manager

    Augment CXMSan Francisco, CA, US
    Full-time
    Have you ever called customer support after having an issue with a product? How was it? That (likely) horrible experience is what we're fixing. Augment CXM is defining a new category of software - c...Show moreLast updated: 30+ days ago
    • Promoted
    Director of Product Marketing

    Director of Product Marketing

    VirtualVocationsSanta Clara, California, United States
    Full-time
    A company is looking for a Director of Product Marketing to lead product positioning and messaging strategies.Key Responsibilities Own the product marketing strategy and oversee execution of GTM ...Show moreLast updated: 30+ days ago
    • Promoted
    Product Marketing Manager, Solutions

    Product Marketing Manager, Solutions

    Planet Labs PBCSan Francisco, CA, United States
    Full-time
    We believe in using space to help life on Earth.Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset ...Show moreLast updated: 10 days ago
    • Promoted
    Director, Product Manager

    Director, Product Manager

    Informatica LLCRedwood City, CA, United States
    Full-time
    Build Your Career at Informatica.We seek innovative thinkers who believe in the power of data to drive meaningful change. At Informatica, we welcome adventurous minds eager to solve the world's most...Show moreLast updated: 12 days ago
    • Promoted
    Senior Technical Product Manager

    Senior Technical Product Manager

    VirtualVocationsConcord, California, United States
    Full-time
    A company is looking for a Senior Technical Product Manager, AI Powered Messaging.Key Responsibilities Collaborate with Product, Engineering, and Data Science teams to enhance AI interactions and...Show moreLast updated: 30+ days ago