Talent.com
Senior Director, Sales & Marketing | Lonely Planet

Senior Director, Sales & Marketing | Lonely Planet

Red VenturesNew York, NY, United States
3 days ago
Job type
  • Full-time
Job description

Lonely Planet, the world's leading guidebook publisher, is seeking a Senior Director of Sales & Marketing, North America to lead the company's commercial operations across the United States and Canada. This senior leadership role will set the vision for North American growth, build long-term strategies that expand Lonely Planet's market presence, and deliver ambitious revenue results.

As the senior-most commercial leader for the region, the role requires a strategic, forward-looking operator with deep publishing and retail expertise who can maximise the value of our 3rd-party Sales & Distribution partners while also maintaining direct relationships with key accounts. This is an opportunity to represent one of the world's most iconic travel brands at a time of investment and innovation.

What You'll Do :

  • Set Vision & Strategy

Define and deliver a multi-year sales and marketing roadmap for North America, aligned with Lonely Planet's global strategy.

  • Identify and pursue transformative growth opportunities across traditional retail, online platforms, and new distribution channels.
  • Drive Commercial Outcomes
  • Set and hit ambitious revenue targets across U.S. and Canadian markets.

  • Establish scalable processes and data-driven frameworks to optimize sales performance, marketing ROI, and operational efficiency.
  • Lead Partnerships & Representation
  • Build senior-level relationships with key retail partners, distributors, and industry stakeholders.

  • Represent Lonely Planet at major trade, retail, and publishing events as a senior spokesperson.
  • Negotiate and evolve 3rd-party sales and distribution agreements to maximize cost / revenue balance.
  • Inspire & Develop Talent
  • Lead, coach, and develop a sales and marketing team, ensuring a culture of accountability, innovation, and high performance.

  • Actively mentor and build the next generation of Lonely Planet commercial leaders.
  • Cross-Functional Leadership
  • Partner closely with Publishing and Marketing to translate market insights into product development and impactful campaigns.

  • Influence company-wide strategies by contributing North American perspective to global leadership forums.
  • What We're Looking For :

  • 10+ years of progressive sales and marketing leadership in publishing, with at least 5 years leading at a regional / national scope.
  • Deep understanding of book retail, both physical and online, and strong networks across the trade publishing ecosystem.
  • Track record of managing managers, building high-performing teams, and developing future leaders.
  • Proven ability to set vision, align cross-functional teams, and influence executive-level stakeholders.
  • Skilled at balancing strategic priorities with operational rigor; able to establish scalable processes while driving immediate results.
  • Dynamic and persuasive communicator, confident public speaker, and strong storyteller using data-driven insights.
  • Consultative, curious, analytical, and entrepreneurial, thriving in high-performance, fast-changing environments.
  • A genuine enthusiasm for travel, publishing, and Lonely Planet's mission to inspire and guide global exploration.
  • Compensation :

  • Cash Compensation Range : $150,000 - 200,000 + bonus & commission incentive
  • New York City Cash Compensation Range : $187,500 - 250,000 + bonus & commission incentive
  • Note actual salary is based on geographic location, qualifications, and experience
  • Additionally, the following benefits are provided by Red Ventures, subject to eligibility requirements.

  • Health Insurance Coverage (medical, dental, and vision)
  • Life Insurance
  • Short and Long-Term Disability Insurance
  • Flexible Spending Accounts
  • Holiday Pay
  • 401(k) with match
  • Employee Assistance Program
  • Paid Parental Bonding Benefit Program
  • Flexible Paid Time Off (PTO) : We believe time to rest and recharge is essential. That's why we offer a generous and flexible PTO policy. Full-time employees accrue 20 days of PTO for a full calendar year annually, with an increase to 25 days after five years of service.
  • Who We Are :

    Founded in 2000, Red Ventures (RV) is home to a diverse portfolio of industry-leading brands and businesses, strategic partnerships and proprietary technology, including Bankrate, Lonely Planet, The Points Guy, BestColleges and more. Together, RV helps millions of people worldwide make life's most important decisions, accelerates digital adaptation, and innovates the online consumer experience by improving every step of the consumer journey from first discovery of information, throughout the decision-making process, to transactions. Headquartered south of Charlotte, NC, Red Ventures employs thousands of people across the US and Puerto Rico, with international offices in the UK and Brazil. For more information, visit and follow @RedVentures on social platforms.

    At Red Ventures, we believe diverse, inclusive teams are better. To help you better understand our core values and beliefs, we encourage you to watch this brief YouTube video : Our Belief Statements. This will give you insight into the principles that guide our work and our commitment to fostering an inclusive environment.

    We offer competitive salaries and a comprehensive benefits program for full-time employees, including medical, dental and vision coverage, paid time off, life insurance, disability coverage, employee assistance program, 401(k) plan and a paid parental leave program.

    Red Ventures is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity / expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Red Ventures is based solely on a person's merit and qualifications.

    We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact accommodation@redventures.com.

    If you are based in California, we encourage you to read this important information for California residents linked here.

    #li-af1

    #li-hybrid

    #LP

    Click here for more details regarding the employee privacy policy :

    Questions about this Privacy Notice can be directed to employeerights@redventures.com. Alternatively, you may raise any questions or concerns to your manager, HR Business Partner, or through the Privacy Team.

    Create a job alert for this search

    Sales Marketing Director • New York, NY, United States

    Related jobs
    • Promoted
    • New!
    Senior Director, Product Marketing — Global Growth (Hybrid)

    Senior Director, Product Marketing — Global Growth (Hybrid)

    Constant ContactNew York, NY, United States
    Full-time
    A leading marketing technology company is seeking a Senior Director of Product Marketing to drive global strategy and product positioning. The ideal candidate will have extensive experience in SaaS ...Show moreLast updated: 10 hours ago
    • Promoted
    Sr Director, Sales Enablement

    Sr Director, Sales Enablement

    GartnerStamford, CT, United States
    Full-time
    Director of Sales Enablement will operationalize Gartner's sales enablement strategy by creating and delivering programs that help sales reps engage senior executives with confidence and clarity.Re...Show moreLast updated: 30+ days ago
    Director / Senior Director, International Marketing

    Director / Senior Director, International Marketing

    Rag & BoneNew York, NY, US
    Full-time
    Quick Apply
    From our origins in New York in 2002, rag & bone was founded on a belief of uncompromising ideals : a commitment to doing things the right way, not the easy way. To making things that are as orig...Show moreLast updated: 30+ days ago
    • Promoted
    Development Marketing Director

    Development Marketing Director

    Mai PlacementNew York, NY, United States
    Full-time
    Brand & Leasing Strategy Director.We’re a vertically integrated real estate development firm focused on building and operating iconic, Class A mixed-use and residential properties across the NYC ar...Show moreLast updated: 4 days ago
    • Promoted
    Regional Director of Sales & Marketing- Blue Sky Hospitality Solutions LLC, Corporate Office Uniondale, NY

    Regional Director of Sales & Marketing- Blue Sky Hospitality Solutions LLC, Corporate Office Uniondale, NY

    Blue Sky Hospitality SolutionsUniondale, NY, US
    Full-time
    Regional Director Of Sales & Marketing.Location : Corporate Office New York, NY.Reports To : Chief Commercial Officer (CCO) / Executive Vice President (EVP). The Regional Director of Sales oversees s...Show moreLast updated: 30+ days ago
    • Promoted
    Director, Product Marketing

    Director, Product Marketing

    Charter CommunicationsStamford, CT, US
    Full-time
    This role requires the ability to work lawfully in the U.Job Summary The Director of Product Marketing is responsible for positioning Spectrum Business's products and solutions at the forefront o...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Director, Mobile Product Monetization

    Senior Director, Mobile Product Monetization

    Altice USALong Island City, NY, United States
    Full-time
    Are you looking to Optimize your life? Start your exciting path to a rewarding career today!.We are Optimum, a leader in the fast-paced world of connectivity, and we're on the hunt for enthusiastic...Show moreLast updated: 30+ days ago
    • Promoted
    Sr. Director, Analyst, Enterprise Marketing Leadership and Strategy (Remote US)

    Sr. Director, Analyst, Enterprise Marketing Leadership and Strategy (Remote US)

    GartnerStamford, CT, United States
    Remote
    Full-time
    Senior Director Analyst, Marketing Leadership and Strategy.Gartner is seeking an Analyst that will change how CMOs deliver business impact. Gartner Analysts are thought leaders who deliver actionabl...Show moreLast updated: 30+ days ago
    • Promoted
    Director, Marketing Program Governance

    Director, Marketing Program Governance

    Novartis Group CompaniesEast Hanover, NJ, United States
    Full-time
    Novartis has an incredible opportunity for a talented individual to join our team as a Director, Marketing Program Governance. The Director, Marketing Program Governance leads a Program Management t...Show moreLast updated: 30+ days ago
    Director of Business Development & Marketing

    Director of Business Development & Marketing

    Mindful CareWest Hempstead, NY, USA
    Full-time
    Quick Apply
    Mindful Care is seeking a highly experienced.Director of Marketing & Business Development.This position will oversee a multidisciplinary team including. Community Relations (outreach sales).This...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Director, Product Strategy

    Senior Director, Product Strategy

    A&E Television Networks, LLCStamford, CT, United States
    Full-time
    Work Locations : With the exception of some select roles that have in-office requirements, A+E Global Media operates on a flexible model that allows for remote, hybrid or full time in office work (i...Show moreLast updated: 14 days ago
    • Promoted
    Regional Director of Sales & Marketing- Blue Sky Hospitality Solutions LLC, Corporate Office Un[...]

    Regional Director of Sales & Marketing- Blue Sky Hospitality Solutions LLC, Corporate Office Un[...]

    Blue Sky Hospitality SolutionsUniondale, NY, United States
    Full-time
    Regional Director of Sales & Marketing.Corporate Office – New York, NY.Chief Commercial Officer (CCO) / Executive Vice President (EVP). The Regional Director of Sales oversees sales and revenue init...Show moreLast updated: 4 days ago
    • Promoted
    Director of HCP Marketing, Early Breast Cancer

    Director of HCP Marketing, Early Breast Cancer

    NovartisEast Hanover, NJ, US
    Full-time
    Director Of Hcp Marketing, Early Breast Cancer.This position will be located at the East Hanover site and will not have the ability to be located remotely. This position will require 20% travel as d...Show moreLast updated: 1 day ago
    • Promoted
    Director of Sales & Marketing

    Director of Sales & Marketing

    The Crescent Hotels GroupCity of White Plains, NY, United States
    Full-time
    We are seeking an extraordinary Director of Sales & Marketing to lead the commercial engine of our luxury hotel in White Plains, NY. The ideal candidate will be an energetic, results-driven leader w...Show moreLast updated: 4 days ago
    • Promoted
    Experiential Sales Director

    Experiential Sales Director

    Creative Management Services LLCParamus, NJ, United States
    Full-time
    As an international leader in the exhibit and live event marketing industry, we not only design and build beautiful exhibit and environmental spaces (the floors, walls and surfaces) but we innovate...Show moreLast updated: 4 days ago
    • Promoted
    Director / Senior Director Biostatistics

    Director / Senior Director Biostatistics

    Novartis Group CompaniesEast Hanover, NJ, United States
    Full-time
    As the Director / Sr Biostatistics, you will influence and drive statistical strategy / innovation directly taking part in cross-functional collaboration and decision making for program(s) across multi...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Senior Director, Global Digital Marketing Strategy

    Senior Director, Global Digital Marketing Strategy

    CBRE GroupNew York, NY, US
    Full-time
    Senior Director, Global Digital Marketing Strategy.We are seeking a visionary and results-driven Vice President or Senior Director of Global Digital Marketing Strategy to lead the strategic evoluti...Show moreLast updated: 13 hours ago
    • Promoted
    Director of Sales & Marketing

    Director of Sales & Marketing

    Crescent Hotels & ResortsCity of White Plains, NY, United States
    Full-time
    We are seeking an extraordinary Director of Sales & Marketing to lead the commercial engine of our luxury hotel in White Plains, NY. The ideal candidate will be an energetic, results-driven leader w...Show moreLast updated: 4 days ago