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Disney Parks and Resorts is hiring : Manager, Media (PH) in Burbank

Disney Parks and Resorts is hiring : Manager, Media (PH) in Burbank

MediabistroBurbank, CA, United States
4 days ago
Job type
  • Full-time
Job description

Job Summary

Manager, Media

The primary function of this role is to develop strategic media plans and execute highly targeted media buys that promote Disney's Corporate Brand Responsibility and Franchise teams. The chosen candidate will provide excellent plan stewardship by interacting with media leadership and the cross functional marketing and Brand teams. This position will function as a liaison with the Media agency to ensure plan objectives are met, buy reporting reviews are conducted, and optimizations for continuous improvements are in place.

The Manager must possess flexibility and be willing to assume challenges and increased responsibility, as well as ways to improve workflows / increase efficiency, etc. Additionally, have a deep understanding of data, audience segmentation and highly targeted media vehicles.

Responsibilities

  • Work in partnership with Media VP and cross functional teams including marketing strategy, digital marketing, creative and research to manage campaign budgets and develop strategic initiatives that meet and often exceed goals.
  • Manage the day-to-day plan execution with Disney's Media Agency by relaying direction, giving / receiving campaign feedback, and overall creation of media campaign recommendations.
  • Partner with Media VP to review plans, deliverables, and ensure strategic oversight is being applied across all campaigns.
  • Manage creative deliverables, including general asset management, ad spec updates, and buy type changes across applicable teams.
  • Monitor live confirmations, QA process, campaign reporting, and implement daily / weekly media performance optimizations.
  • Summarize campaign reporting and deliver creative optimization recommendations to Media VP.
  • Maintain knowledge of media best practices, trends and industry developments.

Basic Qualifications

  • At least 5 years of experience in media planning and buying with an emphasis in Digital.
  • Exceptional multi-task skills; can work on many projects / campaigns simultaneously.
  • Excellent written and verbal communications and interpersonal skills to assure successful interaction with executives and business unit contacts.
  • Detail oriented with superior organization skills.
  • Able to prioritize and work well with others in a fast-paced environment.
  • Reliable, flexible, and reachable.
  • Team player with a positive outlook.
  • Proficient in MS Office - specifically in Excel & PowerPoint (and / or Keynote).
  • Additional Preferred Qualifications

  • Bachelor's Degree
  • Relevant experience in advertising / media or marketing
  • Advanced in MS Office - specifically in Excel & PowerPoint (and / or Keynote)
  • Entertainment industry experience
  • The hiring range for this position in Burbank, CA is $89,000 - $115,000 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and / or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and / or other benefits, dependent on the level and position offered.

    About The Walt Disney Company (Corporate)

    At Disney Corporate you can see how the businesses behind the Company's powerful brands come together to create the most innovative, far-reaching and admired entertainment company in the world. As a member of a corporate team, you\'ll work with world-class leaders driving the strategies that keep The Walt Disney Company at the leading edge of entertainment. See and be seen by other innovative thinkers as you enable the greatest storytellers in the world to create memories for millions of families around the globe.

    About The Walt Disney Company

    The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments : Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney\'s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

    This position is with Disney Worldwide Services, Inc., which is part of a business we call The Walt Disney Company (Corporate).

    Disney Worldwide Services, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

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