Principal Product Marketing Manager, Security

Overview Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale. Elastic's cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

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We are a group of creative technologists who live at the intersection of engineering and storytelling. From producing a video tutorial to composing a sophisticated demo, we craft narratives that connect the what, how, and why of solutions in an authentic and engaging way. We drive the go-to-market strategy from defining the core message to getting the company enabled and aligned.

We are looking to add a new node to drive messaging and go-to-market (GTM) for Security. You will be a trusted thought partner to product management and field teams, working on defining the outbound strategy to drive the adoption of Elastic technology in security-related use cases. You will need to become comfortable with the technical aspects of the products and the markets, as well as the creative aspects of positioning technology through stories that are compelling and authentic.

What You Will Be Doing

Crafting differentiated messaging and positioning as well as content for Elastic Security including SIEM and Security Analytics

Enabling the field on our products and solutions through training and content

Defining and implementing the GTM strategy for new launches and campaigns

Measuring and supervising critical metrics to track the launch and efficiency of campaigns

Maintaining a subset of competitive analysis

Attending trade shows and other events to help showcase our products

Some travel is required

What You Bring

Direct experience with security-related use cases and associated target audiences (analyst, architect, detection engineer)

Curiosity about the how of technology to tell compelling stories about the why

Relevant work experience in a technical field (e.g. CS, CSE, EE)

Proven track record to craft engaging content, including blog posts, presentations, videos, etc.

Strong communication skills, with experience making pitches to audiences large and small

Comfort working in a highly cross-functional role with a distributed team

Bonus Points

Knowledge and / or experience in SIEM / Security analytics or XDR, CDR

Experience marketing to a mix of practitioners and business audiences

Prior experience in a more technically hands-on role (analyst, sales engineer, consultant, etc.)

Compensation for this role is in the form of base salary and does not include a variable component.

The typical starting salary range for new hires in this role is listed below. In select locations (including Seattle, WA; Los Angeles, CA; the San Francisco Bay Area, CA; and the New York City Metro Area), an alternate range may apply.

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may pay more or less than the posted range, and ranges may be modified in the future.

An employee’s position within the salary range will be based on education, qualifications, certifications, experience, skills, location, performance, and business needs.

Elastic believes that employees should share in the value we create. In addition to cash compensation, this role is eligible to participate in Elastic's stock program. The total rewards package also includes a company-matched 401k with dollar-for-dollar matching up to 6% of eligible earnings, and other benefits focused on well-being.

The typical starting salary range for this role is :

$135,700-$214,700 USD

The typical starting salary range for this role in select locations is :

$163,100-$258,100 USD

Additional Information – We Take Care of Our People As a distributed company, diversity drives our identity. Elastic is an equal opportunity employer and is committed to an inclusive culture that celebrates different perspectives, experiences, and backgrounds. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by law.

We welcome individuals with disabilities and strive to create an accessible experience. To request an accommodation during the application process, please email candidate_accessibility@elastic.co. We will reply within 24 business hours.

Applicants have rights under Federal Employment Laws. See the Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster; and Know Your Rights poster.

Elastic develops and distributes encryption software subject to export controls. If you are located in or are a national of certain sanctioned countries, an export license may be required as a condition of employment in this role. National origin and / or nationality do not affect eligibility for employment.

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