Referral Relationship Manager

Referral Relationship Manager

The Referral Relationship Manager plays a pivotal role as the primary liaison between the home hospital and the broader network of referring veterinarians, both within the market and surrounding areas. Tasked with driving patient referrals and increasing hospital referral revenue, the RRM excels at identifying, cultivating, and sustaining positive relationships with doctors and key decision-makers in the referring veterinary community. In addition to engaging in field activities, the RRM for Premier Veterinary Group-Orland Park is responsible for planning, organizing, and executing community events that promote hospital services and philosophies. Through these events, they foster meaningful connections and enhance the hospital's presence within the local community.

The RRM develops and implements strategic engagement initiatives to highlight hospital offerings, facilitate productive communication, and support the hospital's mission. Serving as the central communication hub for the referring community, the RRM actively monitors and evaluates the hospital referral process to swiftly resolve issues and continuously improve service quality. This role features a dual reporting structure, with direct oversight from the Referral Group Manager (functional manager) and a secondary reporting line to the local Hospital Director, ensuring comprehensive support and alignment with hospital objectives.

Essential Job Functions :

• Works directly with hospital leadership to identify referral performance goals and develops outreach and engagement strategies to successfully execute these goals to drive hospital revenue.
• Consistently engages the referring community with relevant and valuable email, phone, and in-person communications.
• Meets directly with referring doctors and key decision-makers to better understand the needs and the referral opportunity of each individual practice.
• Plans, executes and evaluates the efficacy of CE / Symposium events, hospital tours, and referring practice recognition and engagement events.
• Works in partnership with hospital marketing resources to plan, develop and execute strategic engagement campaigns to successfully launch new service offerings and promote new doctors.
• Collaborates with Field Marketing to create and distribute marketing collateral for the hospital and for all community events.
• Actively leverages the Customer Relationship Management (CRM) tool, Referral Marketing Dashboard and other advanced analytic tools to track performance metrics and use data to inform and evolve practice referral marketing strategy.
• Serves as the main point of contact for the referring community and helps monitor and measure the referral process to resolve problems quickly and improve service.
• Plans, executes and evaluates all community events.
• Continually builds a competitive knowledge of emergency and specialty veterinary services including a deep familiarity and understanding of hospital-specific differentiators.

Qualities of a Successful Candidate :

Job Requirements :

Preferred Skills and Experience :

Benefits of Working at Premier Veterinary Group :

Full-time benefits include health plan options that include an optional 100% employer paid plan, dental, vision, disability and life insurances, flex-spending accounts, 401(k), Employee Assistance Program, PTO at 3 weeks the first year, uniform allowance, and a generous CE allowance. Generous pet care discounts also apply. This is a great time to join the team as we just moved into a BRAND NEW 10,000 square foot facility in Mundelein IL, in early 2025! Be a part this exciting transition with us!

Ethos Veterinary Health is at the forefront of innovation and world-class medicine. As the premier network of over 140 specialty and emergency hospitals across North America, Ethos brings together a dedicated community of more than 1,500 specialized doctors providing care for nearly 2 million pets annually. The integrated and collaborative network of veterinary professionals utilize state-of-the-art technology and a scientific, evidence-based approach to deliver compassionate, unparalleled care and rewarding careers. Committed to revolutionizing veterinary medicine, Ethos sets the standard in veterinary excellence. Discover more at EthosVet.com.