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Email Marketing Manager
Email Marketing ManagerVirtualVocations • Lansing, Michigan, United States
Email Marketing Manager

Email Marketing Manager

VirtualVocations • Lansing, Michigan, United States
30+ days ago
Job type
  • Full-time
Job description

A company is looking for an Email Marketing Manager to lead the development and execution of customer email marketing programs.

Key Responsibilities

Plan, design, and execute a variety of email campaigns

Serve as the subject matter expert on email marketing strategy and best practices

Track, analyze, and report on email performance against KPIs

Required Qualifications

5+ years of experience in email marketing (B2C, B2B, or SaaS)

Proficiency with marketing automation platforms and familiarity with Salesforce

Hands-on coding experience with HTML and CSS

Experience with A / B testing and data-driven reporting

BA / BS or equivalent experience

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Email Marketing Manager • Lansing, Michigan, United States

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