Associate Director, US Marketing Immunology, Patient Support Strategy & Effectiveness

Associate Director, U.S. Marketing, Patient Support Strategy & Effectiveness

Our company is dedicated to delivering innovations that extend and improve the lives of patients worldwide. Our team of dauntless, forward-thinking individuals achieves this through an unwavering commitment to supporting accessibility to medicine, providing new therapeutic options, and collaborating with governments and payers to ensure that people who need medicines have access to them.

We have a proud legacy of developing novel therapeutics for people with immune-mediated inflammatory diseases and autoimmune-related disorders. With an advanced understanding of human biology, there's been an emergence of innovative medicines and new modalities that aim to change the way we approach treatment for immune disorders. Our scientists are investigating ways to modulate TL1A to potentially address inflammation and fibrosis associated with inflammatory bowel disease. Our scientists are investigating tumor necrosis factor-like ligand 1A (TL1A), which has been shown to be increased in inflamed intestinal tissue and in the systemic circulation of patients with IBD.

Inflammatory bowel disease (IBD) is a chronic inflammatory condition affecting the digestive tract and impacting nearly three million people in the U.S. Crohn's disease and ulcerative colitis are two of the most common forms of IBD. The unpredictable symptoms associated with IBD, which may include diarrhea, abdominal pain, unintended weight loss and fatigue, often create emotional and social challenges for those impacted.

The role will be responsible for Patient Support Program Marketing across the Immunology portfolio. This position will report to the Director, US Marketing Patient Support. The Associate Director will shape the foundational PSP planning and strategy for a significant anticipated launch in Immunology. This role will collaborate deeply and partner with internal and external stakeholders to define go-to-market plans for the PSP.

The Associate Director, U.S. Marketing, Patient Support Strategy & Effectiveness is responsible for shaping the patient experience to support patients starting and staying on their prescribed treatment. This role drives the strategic planning, design, and continuous evolution of the PSP by integrating customer insights, pain points and operational learnings into clear strategic priorities and program enhancements. This individual will collaborate across the enterprise to ensure that strategic decisions and investments are guided by actionable insights and a comprehensive understanding of the patient experience.

The Associate Director will partner closely with cross-functional partners and peers to align on strategic planning, launch readiness, and continuous evolution of PSP strategy, ensuring data-driven insights inform end-to-end program design and execution.

The ideal candidate brings strong strategic thinking, deep understanding of patient support models, and the ability to translate insights into recommendations that improve the patient support program design and effectiveness.

This role is responsible for providing input on the design of the Immunology programs, and for ongoing feedback on how to improve these programs for patients, based on appropriate criteria and considerations, and will not be responsible for the implementation, execution, and day-to-day operation of these PSPs. The implementation, execution, and day-to-day operation of the MAP and the PAP will continue to reside with CEI and Corporate Responsibility, respectively, and will continue to be subject to all existing policies and SOPs on the appropriate use, interaction with, and separation from the sales and marketing functions.

Key responsibilities for the Patient Support Marketing role include, but are not limited to :

• Patient Support Strategy
• Strategic Orchestration
• PSP Performance Measurement Framework
• Patient Support Program Delivery
• Continuous Improvement
• Patient Support Innovation
• Oversee Budget
• Insights Orchestration
• PSP Training & Field Readiness
• Team Collaboration

Our U.S. marketing team has adopted an Agile Way of Working to be more adaptive and responsive to rapidly evolving customer needs and keep pace with the digital evolution in the marketplace. This Agile model enables marketers to enhance their experience, building skills and capabilities that flex across various commercial functions based on business needs and priorities. The successful candidate embraces a growth mindset, a willingness to tackle challenges, and a passion for learning, development, and a greater team achievement.

This is a hybrid role based on Upper Gwynedd, PA, with an expectation of working on-site three days per week.

Education :

Requirements :

Demonstrated strategic thinking, problem solving, analytical critical thinking and planning skills

Demonstrated ability to leverage data analytics and / or customer and market insights to make business decisions

Proven ability to build reporting & analytics for performance, access, adherence, pharmacy metrics

Strong financial acumen, quantitative skills, and analytical capabilities

Strong written / verbal communication skills as demonstrated through experience in strategy & marketing business case communication, sales interface, direct customer engagement and / or sales presentations

Strong leadership, experience influencing without direct authority, navigating complex or matrix organizations and working successfully with cross-functional teams

Understanding of omnichannel marketing, digital and non-digital channels

Demonstrates high degree of integrity and ethics

Preferred Skills :

Required Skills : Adaptability, Agile Methodology, Business Decisions, Business Integrity, Channel Marketing Strategy, Communication, Data Strategies, Decision Making, Market Access, Marketing, Marketing Budget Management, Marketing Strategy Implementation, Patient Support, Pharmaceutical Industry, Principles of Marketing, Psychological Safety, Strategic Market Analysis, Strategic Thinking, Website Marketing

Preferred Skills : Adaptability, Agile Methodology, Business Decisions, Business Integrity, Channel Marketing Strategy, Communication, Data Strategies, Decision Making, Market Access, Marketing, Marketing Budget Management, Marketing Strategy Implementation, Patient Support, Pharmaceutical Industry, Principles of Marketing, Psychological Safety, Strategic Market Analysis, Strategic Thinking, Website Marketing

The salary range for this role is $139,600.00 - $219,700.00. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee's position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.

The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.

We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https : / / jobs.merck.com / us / en / compensation-and-benefits.

You can apply for this role through https : / / jobs.merck.com / us / en (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting.

Relocation : No

VISA Sponsorship : No

Travel Requirements : 10%

Flexible Work Arrangements : Hybrid

Shift : 1st - Day

Valid Driving License : No

Hazardous Material(s) : NA

Job Posting End Date : 12 / 5 / 2025

Requisition ID : R370564