Director Of Growth Paid Ads at Nature's Fusions Essential Oils

Job Description

Job Description

Nature's Fusions Essential Oils in Orem, UT is looking for one director of growth paid ads to join our 57 person strong team. We are located on 57 N 1380 W. Our ideal candidate is self-driven, ambitious, and hard-working.

Responsibilities

• Build and execute performance marketing strategy on paid channels including : social display, paid search, email, affiliate, display, chat, SMS, and loyalty programs.
• Create and run paid marketing budget; optimize paid budgets based on weekly and monthly pacing
• Analyze and iterate campaigns based on traffic, CPA and revenue goals to drive continued growth
• Define, monitor and analyze trends in KPIs
• Build customer insights through marketing channel data and site analytics to continuously find new ways to speak to a growing audience
• Measure and evolve customer attribution to provide a holistic view of channels
• Partner with cross-functional teams to drive thoughtful, on-brand creative
• Maintain and develop strong partner relationships with marketing platforms and agencies
• Run and optimize unit economics of customer acquisition and retention
• Collaborate with marketing team on annual performance marketing planning and execution
• Hire and develop a team of performance marketing professionals in the areas of acquisition and retention.

Who You Are :

Requirements :

Nature’s Fusions / Vault Marketing OFFERS :