Member Engagement Strategy Manager

Job Description

Job Description

Our mission : to eliminate every barrier to mental health.

At Spring Health, we're on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need, when they need it. Our clinically validated technology, Precision Mental Healthcare , empowers us to deliver the right care at the right time—whether it's therapy, coaching, medication, or beyond—tailored to each individual's needs.

We proudly partner with over 450 companies, from startups to multinational Fortune 500 corporations, as a leading provider of mental health service, providing care for 10 million people. Our clients include brands you use and know like Microsoft, Target, and Delta Airlines, all of whom trust us to deliver best-in-class outcomes for their employees globally. With our innovative platform, we've been able to generate a net positive ROI for employers and we are the only company in our category to earn external validation of net savings for customers.

We have raised capital from prominent investors including Generation Investment, Kinnevik, Tiger Global, Northzone, RRE Ventures, and many more. Thanks to their partnership and our latest Series E Funding, our current valuation has reached $3.3 billion. We're just getting started—join us on our journey to make mental healthcare accessible to everyone, everywhere.

Spring Health is looking for a Member Engagement Strategy Manager to join our fast-growing Member Marketing team at Spring Health. In this role, you will be responsible for unlocking access, activation, and utilization amongst our most strategic customers by bringing a consultative, data-driven, and highly personalized approach to our member marketing strategy. You will serve as the strategic marketing voice for key enterprise accounts, developing and implementing marketing strategies that directly support member engagement and revenue goals.

You will partner closely with Strategic Account Managers, Lifecycle Marketing, Finance, and other cross-functional stakeholders to deliver tailored population-level strategies that scale effectively across our portfolio. The ideal candidate thrives in a fast-paced, outcomes-oriented environment and has a passion for connecting people to mental health care through thoughtful, effective marketing.

This is a full time position based in New York and reporting to the Director, Member Engagement Strategy.

What you'll do :

• Partner with Strategic Account Managers and other stakeholders to co-own member marketing outcomes for Spring Health's most high-impact customers.
• Develop and deliver personalized, data-informed member marketing playbooks that reflect each customer's unique population needs, benefits ecosystem, and business goals.
• Translate complex engagement data into clear, actionable insights for customers, helping them understand what's working, where improvements are needed, and why specific tactics will drive results.
• Lead implementation marketing strategy for strategic customer launches—ensuring timely, effective go-to-market execution and driving early enrollment and activation.
• Build strategic remediation plans for customers falling short of enrollment or utilization targets; identify root causes and define tactical solutions to get back on track.
• Work closely with Member Engagement Strategy, Lifecycle Marketing and Go To Market Operations to deliver personalized strategies at scale.
• Operate as an owner accountable for the execution of member engagement tactics across your owned customer book of business.
• Act as a trusted marketing advisor to customers, educating them on best practices and advocating for strategies that align to shared success metrics.
• Track, report, present, and program manage performance metrics with clarity and consistency, reinforcing the value of Spring Health's marketing approach to both internal and external stakeholders.
• Seamlessly navigate between customer-facing strategy sessions and deep-dive tactical collaboration

What success looks like :

What you'll bring :

The target base salary range for this position is $97,680 - $122,100 , and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using Radford Global Compensation Database at minimum to ensure competitive and fair pay.

Benefits provided by Spring Health :

Note : We have even more benefits than listed here and below, your recruiter will provide more in-depth information as you continue in the interview process. Benefits are subject to individual plan requirements and eligibility criteria.

Not sure if you meet every requirement? Research shows that women and people from historically underrepresented communities often hesitate to apply for roles unless they meet every qualification compared to other similarly-qualified candidates. At Spring Health, we are committed to fostering a workplace where everyone feels valued, empowered, and supported to Thrive. If this role excites you, we encourage you to apply.

Ready to do the most impactful work of your life? Learn more about our values, what it's like to work here, and how hypergrowth meets impact at Spring Health : Our Values

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Spring Health is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. Spring Health is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you have a disability or special need that requires accommodation, please let us know.