Headlight is hiring : Performance Creative Strategist in Los Angeles

About the Role

We’re seeking a Performance Creative Strategist to join our growing Creative team. In this role, you’ll combine sharp copywriting, creative direction, and performance insight to launch, test, and scale winning ad campaigns. You’ll be the connective tissue between designers, media buyers, and data analysts, ensuring that our creative output not only looks good but also performs at the highest level.

Responsibilities

• Copywriting : Write high-converting ad copy across social, search, and display campaigns with a focus on clarity, persuasion, and brand alignment.
• Creative Coordination : Partner closely with designers to concept, brief, and produce ad creative that scales across multiple formats and platforms.
• Market Research : Stay ahead of cultural trends, competitive landscapes, and category insights to inspire fresh creative strategies.
• Data-Driven Strategy : Analyze campaign performance metrics, distill insights, and translate data into actionable creative testing roadmaps.
• Platform Expertise : Develop strategies tailored to the nuances of major platforms, including Facebook, Google, TikTok, YouTube, and more.
• Client Impact : Collaborate with Account and Growth teams to deliver creative strategies that drive measurable results for high-growth apps and consumer tech brands.

Qualifications

Why Headlight

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