Job Description
Job Description
Summary :
The Account Director will bring a wealth of agency and client experience, proven strategic leadership, brand-building expertise, and a track record of team building and growth. Must lead senior-client relationships with confidence and be comfortable discussing marketing and business needs with the client that go beyond advertising.
The Role :
- Embrace and actively develop an understanding of our clients’ businesses and how they operate.
- Approach our clients with ideas and solutions based on marketing needs, and ensure that the solutions are grounded in marketing expertise and knowledge.
- Focus on the entire lifetime journey of attracting and retaining customers for our clients, understanding that our agency value lies in contributing to a customer’s long-term relationship with the brand.
- Take an entrepreneurial, problem-solving approach when issues and challenges invariably arise in the course of managing your accounts.
- Push our clients to be bold and take risks, when it is prudent to do so, and assist them on the journey to get there.
- Lead your teams and clients by way of your example, through professionalism, intelligence, and decisiveness.
- Cultivate client opportunities by actively seeking organic growth.
- Maintain client relationships, ensuring overall satisfaction with the team and agency.
- Develop a vast understanding of the clients’ business and the category in which they compete.
- Serve as a trusted advisor to the clients.
- Find common ground when others cannot.
- For creative accounts, assess creative concepting and execution, to ensure that work ladders up to the agreed-upon objectives and strategy.
- For integrated creative + media accounts, assess creative as noted above, as well as media strategies and tactics, playing a collaborative role in the media planning process.
- Manage, mentor, and develop direct reports.
- Demonstrate proficiency in authoring strategies and presentation decks.
Must Have :
Ability to manage and develop direct reports.Minimum of eight years of agency experience.Proficiency in problem-solving.Excellent written and oral communication skills, with strong ability to author strategies and presentation decks.Proficiency using PowerPoint, Excel and Word.Flexibility in adapting to new tasks and shifting priorities.Strong supervisory and mentorship skills.Experience leading an integrated agency team (IAT) of multiple agencies and client stakeholders.Proven ability to manage marketing projects with a high level of client involvement, multitasking, budget management, and tight deadlines.Working knowledge of the media planning process and the most common media tactics.Nice to Have :
Experience managing multiple direct reports.Category / industry knowledge, including familiarity with companies in a highly regulated environment.Strong creative instincts.#LI-JM1
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