Senior Marketing Specialist Automation

Marketing Specialist

Machine Solutions is the premier provider of advanced equipment and services for the medical device industry. The unified brands of MSI, PlasticWeld Systems, Steeger USA, Intec Automation, and Vante offer a full breadth of products to support customer needs and growth. The company has been instrumental in automating manual processes within minimally invasive device manufacturing operations, as well as in the broader medical device industry. We provide engineered excellence through precision, process, and people. Our solutions support medical device and biopharmaceutical manufacturers worldwide in advancing healthcare through reliable, scalable technologies.

In alignment with Machine Solutions' values, we have clarified our expectations and commitments for Team Members and Leaders to streamline our efforts in realizing our vision and aspirations.

We expect our Team Members to care for people and perform with excellence. They demonstrate this through effective communication, customer focus, driving results, instilling trust, and optimizing work processes. We expect our Leaders to be the message, cultivate enduring relationships, bring out the best in each individual, achieve values-based results, and co-create the future. Our leaders demonstrate this through self-awareness, developing talent, driving engagement, ensuring accountability, leveraging business insight, managing complexity, planning and alignment, and valuing differences.

The Marketing Specialist will lead marketing initiatives for Intec Automation and New Equipment, helping to drive the adoption of automated solutions and New Equipment across our global customer base. This role will partner closely with the Head of Marketing to own and drive an applications-focused marketing process, ensuring that messaging, collateral, and campaigns are built around customer problems and the solutions we deliver. This position requires hands-on marketing and strategic contributions, balancing content development, campaign execution, and sales enablement. This role is ideal for someone who thrives in a technical B2B environment, has experience translating engineering capabilities into customer-focused value, and is motivated to build scalable marketing processes.

Automation Marketing Leadership

• Owns marketing strategy and execution for Intec Automation and New Equipment products and services.
• Positions automation and New Equipment offerings within the broader Machine Solutions portfolio.
• Develops targeted campaigns for a broad range of industries for Automation and interventional catheter-based industries, including medical devices.
• Assists in developing launch plans for new or revised products; assists in creating and administering strategies for increasing market share of existing products.
• Assists in retirement and communication planning for product decommissioning.

Applications-Focused Marketing

Content & Campaign Development

Sales Enablement & Process

Analytics & Reporting

Qualifications / Education and / or Experience :

Knowledge, Skills and Abilities :

Physical Demands & Work Environment :

Compensation Range : $85,000.00 - $90,000.00 annually

Please note this position is remote in the US and requires travel up to 25% of the time.

At Barry-Wehmiller we recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. We know that our differences often can bring about innovation, excellence and meaningful worktherefore, people from all backgrounds are encouraged to apply to our positions. Please let us know if you require reasonable accommodations during the interview process.

Barry-Wehmiller is an equal opportunity employer. M / F / D / V This organization uses E-Verify. Applicants may be subject to pre-employment screening which may include drug screening, reference checks, employment verifications, background screening and / or skills assessments.