Content writing • san antonio tx
Job Title: Content Strategy & Migration Lead</p> <p>Project: UT San Antonio — Valdez Institute for Economic Development (VIED) Web Redesign & Migration</p> <p>... Show more
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The average salary range is between $ 29,250 and $ 126,150 year , with the average salary hovering around $ 40,000 year .
The average salary range is between $ 31,200 and $ 135,038 year , with the average salary hovering around $ 62,500 year .
Job Title: Content Strategy & Migration Lead
Project: UT San Antonio — Valdez Institute for Economic Development (VIED) Web Redesign & Migration
Position Overview
We are seeking a Content Strategy & Migration Lead to oversee the content audit, data mapping, restructuring, and execution of migrating content from 10 distinct university websites into a standardized WordPress ecosystem. This role ensures that enterprise and academic content across all digital properties is systematically audited, optimized, structured, and accurately transferred without content loss or broken user pathways.
Key Responsibilities
• Content Audit & Inventory: Conduct a comprehensive content inventory across all 10 legacy VIED web properties to identify outdated, duplicate, redundant, or obsolete content.
• Data Mapping & Architecture: Develop robust data mapping models and content taxonomies to smoothly transition legacy page structures into standardized WordPress block patterns and custom post types.
• Content Restructuring & Optimization: Reorganize complex academic and enterprise content to improve information architecture, search engine optimization (SEO), readability, and user engagement.
• Multi-Site Migration Strategy: Formulate and execute a phased content migration plan (combining automated migration scripts and manual content entry/formatting) across all sub-sites.
• Quality Assurance & Content Integrity: Establish QA checklists to verify URL redirects, media library transfers, metadata accuracy, hyperlink integrity, and structural consistency post-migration.
• Cross-Team Collaboration: Work closely with UI/UX designers, front-end developers, and accessibility specialists to ensure migrated content complies with visual brand standards and WCAG 2.1 Level AA requirements.
Required Qualifications & Skills
• Experience: 4+ years of content strategy, information architecture, or enterprise web content migration experience, preferably within higher education, state agencies, or complex multi-site environments.
• Technical Proficiency: Hands-on experience with WordPress CMS content management, database field mapping, CMS migration tools, and content auditing tools (e.g., Screaming Frog, Content Analysis Tool).
• Information Architecture: Deep understanding of digital taxonomy, content modelling, metadata standards, site mapping, and user-centric navigation design.
• Content Remediation: Proven ability to rewrite, edit, and format raw web copy for digital readability, accessibility, and audience engagement.
• Project Organization: Strong data handling, spreadsheets, and organizational skills necessary to track thousands of pages and assets across multi-phase deployments
