Social media strategist Jobs in Usa

We are seeking a creative and analytical Social Media Strategist to join our team.

While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.

As a Social Media Strategist, you'll be the architect of our digital presence, crafting and executing comprehensive strategies across a multitude of platforms including Instagram, LinkedIn, X, and TikTok. Your role encompasses both organic and paid campaigns, as well as community management, traditional advertising, and special projects. You'll distill creative ideas and data-driven insights into actionable recommendations, pitching original content concepts that resonate with our target audiences. Collaboration is key as you work closely with internal teams to establish campaign goals, tonality, and KPIs, leading strategy sessions and contributing to team meetings regularly. Your adeptness at multitasking and staying ahead of industry trends will be fundamental as you navigate the ever-evolving landscape of social media.

Content management will be at the core of your responsibilities, as you create and oversee content calendars aligned with business objectives, ensuring timely and engaging posts across platforms. Leveraging project management tools and social listening technologies, you'll manage multiple projects seamlessly while monitoring social channels to respond promptly to inquiries and comments. Additionally, your role extends to content creation, where you'll lead the development of strategy plans, produce compelling copy, and occasionally engage in basic content production. Reporting and analysis will also be a focal point, as you monitor campaign performance, provide insightful reports to clients and colleagues, and translate data into actionable strategies for ongoing success. Staying informed about industry trends and cultural events will further enrich your role, allowing you to provide clients with the latest and most effective solutions in the dynamic worlds of contemporary art and social media.

Content Strategy and Planning

• Propose, develop, and implement digital strategies through organic and paid campaigns, primarily via Instagram, LinkedIn, X, and TikTok, as well as through community management and special projects.
• Produce writing that distills creative ideas, strategy, and data-driven insights into actionable, clear recommendations.
• Pitch creative ideas for original content for organic campaigns, artist commissions, short-form and premium video, paid ads, editorial, and sponsored content.
• Inform campaign tonality by identifying the right TOV and style across platforms for target audiences.
• Work with internal teams to establish campaign tonality, goals and KPIs.
• Regularly lead strategy sessions and actively participate in team meetings.

Content Management

Content Creation

Reporting and Analysis

Industry Trends

Requirements

This is a full-time, exempt position. Actual salaries may vary based on various factors, including but not limited to experience and performance. The annual salary range is $60,000-$150,000.

This position is a hybrid role, reporting three days per week into our headquarters in Lower Manhattan.

Digital Counsel is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.

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