Senior Programmatic Media Manager – Product & AI

Senior Programmatic Media Manager – Product & AI

Join to apply for the Senior Programmatic Media Manager – Product & AI role at T-Mobile

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches.

Job Overview

The Senior Programmatic Manager – Product & AI will serve as a strategic individual contributor piloting a new “Product” function within T-Mobile’s in-house Digital Media Investment team. This role bridges media buying expertise with product management competence to advance T-Mobile’s programmatic advertising capabilities. The Senior Manager will develop and implement a comprehensive roadmap for programmatic media platforms (Google DV360, The Trade Desk, Amazon DSP, Blis), ensuring our internal campaign teams have the latest tools and strategies to achieve business objectives.

Job Responsibilities :

• Own the in-house programmatic media product roadmap and platform strategy, spearheading innovation initiatives to advance T-Mobile’s digital advertising capabilities
• Integrate AI-driven programmatic solutions across key demand-side platforms to optimize targeting, bidding, and campaign performance
• Lead data-driven forecasting and scenario planning for programmatic investments, providing insights and predictive models with transparency to C-suite executives
• Collaborate with cross-functional teams – including analytics, finance, engineering, and campaign buying teams – to align programmatic strategies with business goals and ensure cohesive execution
• Drive programmatic inventory strategy and execution, enforcing a highly controlled, quality-focused buying approach that includes :

100% use of Deal ID transactions for all programmatic deals

Education and Work Experience :

Knowledge, Skills and Abilities :

Base Pay Range : $97,800 - $176,400

Corporate Bonus Target : 20%

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law.

#J-18808-Ljbffr