Talent.com
Head of Marketing

Head of Marketing

Bloom Equity PartnersNew York, NY, US
4 hours ago
Job type
  • Full-time
  • Quick Apply
Job description

THE SPONSOR :

  • Bloom Equity Partners is leveraging decades of investing and operating experience to rapidly unlock transformational growth and deliver superior returns to our investment partners and management teams.
  • Investing exclusively in lower-middle market technology, software and tech- enabled business service companies, Bloom drives enduring market value by partnering closely with founders and management teams, injecting capital to unlock growth, and providing operational resources and expertise to enable meaningful step-change to the business.

THE COMPANY :

  • Soutron Global is a fast-growing B2B SaaS company transforming how libraries, cultural institutions, and corporate enterprises manage information, objects, collections and materials at the very heart of their organization.
  • We serve organizations across multiple industry sectors worldwide.

    • JOB SUMMARY :

  • As the Head of Marketing, you will play a crucial role in creating and leading the overall marketing strategy and implementation for Soutron.
  • We are seeking a highly motivated and creative individual to lead our marketing team.
  • As a dynamic leader you will learn and adhere to specific marketing planning tools and platforms to gain insight and understanding of marketing return on investment.
  • Will be responsible for development and execution of a wide variety of brand positioning and lead generation programs and campaigns, including events, trade shows, multichannel direct marketing, specialized collateral, research, and additional projects in collaboration with the sales and marketing teams.

    • ESSENTIAL RESPONSIBILITIES AND DUTIES :

  • Develop and implement a comprehensive, long-term marketing strategy that aligns with overall business objectives and market opportunities.
  • Translate high-level company goals into actionable marketing plans, setting clear KPIs and metrics to measure success and ROI.
  • Lead departmental planning across all marketing functions, including digital, content, advertising, and PR, ensuring all efforts work in harmony.  Identify, evaluate, and implement new marketing technologies (e.g., AI-powered tools, advanced analytics platforms, marketing automation, CRM systems) to optimize campaign performance and personalize customer interactions.
  • Oversee the management of the marketing tech stack, ensuring seamless data integration between platforms to enable data-driven decision-making.
  • Champion a culture of innovation, encouraging experimentation with new digital channels and approaches to stay ahead of industry trends and competitive threats.  Own the brand strategy, messaging, and tone of voice, ensuring a strong and consistent brand identity across all online and offline channels and touchpoints.
  • Brand Monitoring – Establish and execute research regularly to monitor the Soutron brand image.
  • Conduct continuous market research and consumer behavior analysis to inform brand positioning, identify new market segments, and ensure the brand narrative resonates with target audiences.
  • Build relationships with strategically aligned industry or trade associations and publications, and coordinates sponsorships, speaking engagements, news releases and other activities to build brand eminence and permission assets within target sectors.
  • Proactively manage the company's public image and reputation.
  • Oversee the development of compelling creative content and campaigns that enhance brand awareness and drive customer loyalty.  Lead, mentor, and inspire a high-performing marketing team, fostering a collaborative and innovative work environment.
  • Collaborate closely with cross-functional teams, including Sales, Product Development, IT, and Operations, to ensure alignment of strategies and consistent brand messaging throughout the customer journey.
  • Budget Management – Responsible for overall Marketing financial requirements Manage external agency and vendor relationships, optimizing spend and ensuring high-quality execution of initiatives.

    • QUALIFICATIONS :

  • Bachelor’s degree in marketing or related field 8-10 years’ experience in marketing focusing on SaaS products.

    • Proven experience as a Head of Marketing, VP of Marketing, or similar senior leadership role, with a track record of driving significant brand and revenue growth.   KNOWLEDGE / SKILLS / ABILITIES :

  • Budget, forecasting, and financial responsibilities demonstrated.
  • Brand management experience.
  • Strong analytical skills, comfortable with data analysis, performance metrics, and using data-driven insights to optimize strategies (e.g., Google Analytics, CRM, marketing automation platforms).
  • Ability to work and lead within a team environment.
  • Ability to work under pressure and meet deadlines.
  • Self-directed and data-driven with demonstrated track record of working hard and meeting daily / weekly deliverables in prior roles, ideally with some experience delivering on professional responsibilities in a remote work capacity.
  • Willingness to work long hours when required to deliver a superior level of service to the organization, which is global and working across multiple time zones.

    • Disclaimer :

  • This Job Description indicates the general nature and level of work expected of the incumbent(s).
  • It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent.
  • Incumbent(s) may be asked to perform other duties in addition to those described above.
  • Soutron Global is an Equal Opportunity Employer and does not unlawfully discriminate on the basis of any status or condition protected by applicable federal, state, or local municipal law.
  • Powered by JazzHR
    • Create a job alert for this search

    Head Of Marketing • New York, NY, US

    Related jobs
    • Promoted
    Head of Marketing - AMER & International

    Head of Marketing - AMER & International

    SafetyCultureNew York, NY, US
    Full-time
    Head of Marketing - AMER & International.We are seeking a dynamic and strategic Head of Marketing, AMER & International to join our team and drive our global marketing efforts under the direction o...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Head of Communications

    Head of Communications

    NYC StaffingNew York, NY, US
    Full-time
    Eurasia Group is the world's leading global research and advisory firm.We help clients understand, anticipate, and respond to instability and opportunities everywhere they do business.Together with...Show moreLast updated: 9 hours ago
    Head of Marketing, Spend

    Head of Marketing, Spend

    RipplingNew York, New York, United States, 10007
    Full-time
    Rippling gives businesses one place to run HR, IT, and Finance.It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and co...Show moreLast updated: 4 days ago
    • Promoted
    Head of Product

    Head of Product

    Burnt Island VenturesNew York, NY, United States
    Full-time
    Floodbase’s AI platform is changing the way businesses and communities across the globe adapt to increasing flood risk.We enable re / insurers to offer first-of-their-kind parametric flood insurance ...Show moreLast updated: 25 days ago
    • Promoted
    Head of Lifecycle Marketing, Shopbop

    Head of Lifecycle Marketing, Shopbop

    Shopbop.comNew York City, New York, USA
    Full-time
    Head of Lifecycle Marketing to lead and evolve our global Email and Push notification programs while driving growth for our mobile App. This role is critical to driving revenue growth and customer e...Show moreLast updated: 10 days ago
    • New!
    Head of B2B Marketing

    Head of B2B Marketing

    recruitometryNew York City, NY, United States
    Full-time
    Quick Apply
    Head of B2B Marketing You will own the end-to-end B2B marketin...Show moreLast updated: 13 hours ago
    • Promoted
    Head of Revenue Operations

    Head of Revenue Operations

    FindigsNew York, NY, US
    Full-time
    Findigs is on a mission to make renting work for all of us : to support every path, and simplify the way forward.We're making every aspect of renting fairer, stress-free, and more convenient by chan...Show moreLast updated: 1 day ago
    • Promoted
    • New!
    Head of Enterprise Sales

    Head of Enterprise Sales

    MixpanelNew York, NY, United States
    Full-time
    Mixpanel is an event analytics platform for builders who need answers from their data at their fingertips-no SQL required. When everyone in the organization can see and learn from the impact of thei...Show moreLast updated: 6 hours ago
    • Promoted
    Head of Marketing

    Head of Marketing

    Maslansky + PartnersNew York, NY, US
    Full-time
    Maslansky + Partners is a Language Strategy and research consultancy that helps the world's most influential and innovative organizations harness the power of language and craft communication strat...Show moreLast updated: 11 days ago
    • Promoted
    Head of Revenue Operations

    Head of Revenue Operations

    FyxerNew York, NY, US
    Full-time +1
    Since launching in May 2024 we’ve grown to $22 million in ARR.We’re building an AI executive assistant that handles emails, scheduling, and follow-up, freeing people in client-facing ro...Show moreLast updated: 3 days ago
    • Promoted
    • New!
    : Head of Event Marketing Manager - 3P Flagship Events

    : Head of Event Marketing Manager - 3P Flagship Events

    NYC StaffingNew York, NY, US
    Full-time
    Senior Leadership Role In AWS Events Organization.This is a senior leadership role within AWS's Events organization, responsible for leading our 3P (Third-Party) Flagship events strategy and team.A...Show moreLast updated: 9 hours ago
    • Promoted
    Head of Product Marketing

    Head of Product Marketing

    LogicGateBrooklyn, NY, US
    Full-time
    LogicGate is a global leader in Governance, Risk, and Compliance (GRC) solutions, with a mission to deliver the software and capabilities enterprises and their people need to understand and manage ...Show moreLast updated: 1 day ago
    • Promoted
    • New!
    Head of Performance Marketing

    Head of Performance Marketing

    FlexNew York, NY, United States
    Full-time
    Flex has grown our core flexible rent consumer product / business by distributing it through our rapidly expanding network of property management company partners. This core business is growing extrem...Show moreLast updated: 5 hours ago
    • Promoted
    Head of Customer Engagement

    Head of Customer Engagement

    NYC StaffingNew York, NY, US
    Full-time
    Meta), formerly known as Facebook Inc.When Facebook launched in 2004, it changed the way people connect.Apps and services like Messenger, Instagram, and WhatsApp further empowered billions around t...Show moreLast updated: 9 days ago
    • Promoted
    Head of Investor Relations

    Head of Investor Relations

    SkillzNew York, NY, United States
    Full-time
    If you want to build, develop, and see your impact, join Skillz and level up your Career!.Skillz, the first publicly-traded mobile eSports platform that hosts billions of casual mobile gaming tourn...Show moreLast updated: 7 days ago
    Head of Marketing

    Head of Marketing

    Wallman Unlimited CompanyNew York, New York, United States
    Full-time
    Quick Apply
    AI-driven software development firm.AI, developer tools, and document processing.You're equal parts strategist and executor someone who thrives on experimentation, storytelling, and growth.Proven s...Show moreLast updated: 30+ days ago
    • Promoted
    Head of Brand & Reputation

    Head of Brand & Reputation

    FlexNew York, NY, United States
    Full-time
    Flex is a growth-stage, NYC headquartered FinTech company that is creating the best rent payment experience.It’s hard to believe that it’s 2025 and paying rent on time is expensive, inflexible, and...Show moreLast updated: 1 day ago
    • Promoted
    Head of E-commerce / Head of Digital Product

    Head of E-commerce / Head of Digital Product

    Wrist AficionadoNew York, NY, United States
    Full-time
    Compensation : $100-130K (Competitive Salary + Performance Bonus).Experience Level : Senior (5-8+ years in Digital Product, Shopify, E-Commerce, and Lead Conversion). We are a leading secondary market...Show moreLast updated: 30+ days ago