Sr. / Community Manager Job at SEGA of America in Irvine

Job Details

Job Location

Progress - Irvine, CA

Position Type

Full Time

Salary Range

$105000.00 - $130000.00 Salary

Description

Hybrid Work Model

#LI-hybrid

Note we could potentially hire a Community Manager at the Manager or Sr Manager level depending on experience. The posted range is capturing Community Managers at $105-113K and Sr. Community Managers at $110-130K.

JOB SUMMARY :

Are you an experienced Sr. / Community Manager with a passion for video and mobile games? Do you have experience launching and supporting AAA and mobile titles?

Reporting to the Senior Director of GaaS Marketing, the Sr. / Community Manager will lead and support external product communication, community engagement, and marketing efforts for SEGA Japan Studios' GaaS (Games-as-a-Service) titles. This role emphasizes close collaboration with SEGA of America's social and community teams, the broader marketing organization, and cross-functional partners across the company.

The Sr. / Community Manager will also collaborate closely with Japan Studios to coordinate community activations, leveraging a deep understanding of the Persona and Hatsune Miku IPs, as well as live ops events. This position will contribute to strategic planning for community and social functions and play a key role in both leading and supporting the execution of initiatives alongside direct reports.

This person will also be responsible for growing community channels, shaping and amplifying the player voice, and leveraging insights and experience to align player interests with business goals. They will help shape a broader strategic plan for Western markets, incorporating the latest industry trends to build a strong fandom around GaaS titles.

DUTIES AND RESPONSIBILITIES :

• Help define and develop a distinct brand voice and personality for GaaS titles, including but not limited to Persona5 : The Phantom X, HATSUNE MIKU : COLORFUL STAGE!, and upcoming unannounced projects
• Collaborate with SEGA of America, SEGA of Japan, IP Holders and Development Teams cross-functional and international teams to develop globally integrated and innovate community campaigns that are aligned with the project's strategic and financial goals
• Create and maintain social content roadmap calendar, clearly outlining promotional efforts and keeping Sr. Director, GaaS Marketing and cross functional teams organized
• Serves as a key community contact with direct interface with development and studio groups to supply them with key insights, trends and best practices
• Contribute to content strategy and player-facing communications, including active engagement on official social channels, community channels and reactive messaging
• Provide engaging written and visual content, working with internal social and creative design teams and creative agencies as necessary
• Manage all owned channels for assigned products, including social media (Meta, Instagram, Twitter, TikTok, YouTube), forums (Reddit, Discord, owned forums) and 1st party community hubs
• Build, support and retain new and long-term relationships with content creators
• Expert on all social channels and their tools managing relationships with each of the platform account managers
• Identify needs, problems, common opinions, and end-user sentiment through official community channels and social media, providing meaningful reporting to management
• Analyze and report metrics pertaining to community sentiment and social engagement, as well as KPIs online activities, to drive improvement, optimization, and innovation
• Drive views and concurrency on Twitch and YouTube
• Provide and create the voice of the game and developer to players, and vice versa, via social channels
• Become a product expert and participate in livestreams and video productions as an informational and authoritative brand representative, when required
• Track and manage all aspects of social / community budget across your portfolio with rigor and accuracy
• Other duties as assigned
• Working in-office is an essential function of this position. This requirement of face-to-face interaction is in place to ensure effective supervision, collaboration, and teamwork. In-office attendance is required for the following reasons :

For effective supervision of employees and our work product, which includes ensuring all employees have necessary oversight of their work and access to supervisory assistance, which includes meetings to review work product, deadlines, and status.

Qualifications

QUALIFICATIONS AND SKILLS :