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DIGITAL CONTENT MANAGER - WCTV

DIGITAL CONTENT MANAGER - WCTV

MediabistroTallahassee, FL, United States
30+ days ago
Job type
  • Full-time
Job description

Digital Content Manager - WCTV

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and / or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

WCTV is the dominant #1 CBS Affiliate in Tallahassee, with a coverage area of about 19 counties in North Florida and South Georgia. We are a well-established newsroom where rising talent has an opportunity to work side-by-side with experienced journalists. The expectations are high in our newsroom. The right candidate can expect to cover everything from breaking news to severe weather, major political headlines, and heartfelt features.

Job Summary / Description : WCTV is recruiting a driven, competitive, and digitally savvy newsroom leader to help us engage and expand our online audience. As the dominant station in the Tallahassee-Thomasville DMA, we lead the market across all platforms. Our website averages more than 3 million pageviews a month, and our social media pages reach hundreds of thousands of users. Whether it's breaking news, weather, politics, or college sports-our loyal viewers expect us to be the first outlet they hear from, and their habits are changing. The Digital EP will lead the charge on content, tracking engagement / consumption, and building up 'WCTV Now,' which is a digital news desk that we use to stream live content to services like Roku and Fire TV. In the first year using the digital desk, we hit 10 M+ views.

Duties / Responsibilities include, but are not limited to :

Managing a 3-person digital team, plus digital interns

Generating content ideas for WCTV.tv, our social pages, and our streaming desk

Collaborating with news, weather, and sports on planning and executing deadline-driven content for our digital audience

Writing and editing daily content, and approving drafts from others in the newsroom

Training new hires on writing and posting across our platforms

Collaborating with other newsroom managers on editorial decisions and coverage plans for big events

Coordinating with reporters in the field or Gray affiliates in other markets as needed

Monitoring and regularly presenting progress reports to station management on viewer metrics and growth

Qualifications / Requirements :

2+ years in a television newsroom, preferably as a digital content producer

BS / BA in journalism or communications

A valid drivers license and good driving record

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.

Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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Digital Content Manager • Tallahassee, FL, United States

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