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Simon & Schuster
Publicity & Marketing Manager, Simon & SchusterSimon & Schuster • New York, NY, United States
Publicity & Marketing Manager, Simon & Schuster

Publicity & Marketing Manager, Simon & Schuster

Simon & Schuster • New York, NY, United States
30+ days ago
Job type
  • Full-time
Job description

Marketing & Publicity Manager

Simon & Schuster is seeking an experienced, entrepreneurial, and culturally connected Marketing & Publicity Manager to lead campaigns for a growing line of religion and spirituality titles within our flagship imprint.

This role will focus on promoting books spanning Christian living, faith-based self-help, spiritual memoir, devotionals, general inspiration, health/wellness and cultural commentary, with a strong emphasis on the Christian market. This candidate would work closely with Jonathan Merritt, VP / Executive Editor, and report to the S&S publicity-marketing department.

The ideal candidate combines strong publishing marketing expertise with authentic relationships and fluency within Christian media, ministry, church, and faith-influencer ecosystems. This person will play a key role in helping establish Simon & Schuster as a leading destination for impactful, culturally resonant faith publishing.

Responsibilities

  • Develop and execute integrated marketing and publicity campaigns for frontlist and select backlist religion and spirituality titles
  • Create audience-driven campaigns spanning media, influencer outreach, church and ministry partnerships, social media, podcast strategy, paid marketing, events, and reader community engagement
  • Cultivate and maintain relationships with Christian media outlets, Christian thought leaders, faith-based influencers, podcasters, pastors, ministry organizations, booksellers, and conference organizers
  • Secure national, regional, and niche publicity opportunities across print, digital, broadcast, podcast, and Christian media platforms
  • Collaborate closely with editors, authors, agents, sales teams, and external partners to position titles for maximum visibility and market impact
  • Identify emerging trends and audience opportunities within Christian lifestyle, spirituality, devotionals, and faith-adjacent culture
  • Support author platform development and strategic brand-building initiatives
  • Oversee campaign budgets, timelines, analytics, and reporting
  • Coordinate conference presence, speaking opportunities, launch events, and faith-community outreach efforts
  • Partner with sales teams to support relationships with Christian retailers, independent bookstores, and specialty accounts

Qualifications

  • 5+ years of experience in book publishing, publicity, marketing, media, or related communications fields
  • Demonstrated experience marketing books or products to Christian or faith-based audiences
  • Strong existing relationships across Christian media, ministries, churches, faith influencers, podcasts, conferences, and/or religious publishing networks
  • Deep familiarity with Christian brands / influencers and faith publishing landscape
  • Proven ability to develop and execute successful multi-platform marketing and publicity campaigns
  • Strong communication, organizational, and project management skills
  • Passion for books, storytelling, culture, and faith-centered conversations
  • Experience working with author brands and audience development strategies preferred
  • Knowledge of social media strategy, influencer marketing, and digital audience engagement
  • Proficiencies with social media platforms (META, TikTok, YouTube, etc) and Canva (or similar design services).
  • Collaborative, creative, entrepreneurial mindset with strong attention to detail

Preferred Background

  • Experience at a trade publisher, Christian publisher, literary agency, ministry organization, media outlet, or faith-based nonprofit
  • Familiarity with both mainstream and Christian retail channels
  • Understanding of the intersection between faith, culture, leadership, wellness, spirituality, and contemporary Christian living

Please note that candidates seeking either in-house, hybrid or fully remote employment will be considered.

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Publicity & Marketing Manager, Simon & Schuster • New York, NY, United States

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