Franklin, TN
On-site
The Media Effectiveness Manager is responsible for advancing the effectiveness of media investments across brands by delivering actionable measurements, insights, and optimization strategies. This role leads the Marketing Mix Modeling (MMM) learning agenda and test-and-learn programs to improve media ROI and inform business decisions. The position exists to embed data-driven decision making and scalable best practices across a complex, matrixed organization.
This role is based in Franklin, TN with regular in-office collaboration expected. Flexibility is a key enablerempowering associates to make choices that support both business outcomes and personal needs, including occasional remote work.
Media Effectiveness Manager • Franklin, TN, US
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