Marketing Operations Manager

Marketing Operations Manager

We are looking for a Marketing Operations Manager to join our Marketing Operations team within the greater Revenue Operations team.

In this role, you'll be the primary Marketing Operations partner for our Demand Generation and Growth Marketing teams, ensuring campaigns launch quickly, run smoothly, and are tracked accurately. You'll focus on campaign infrastructure, audience segmentation, and day-to-day operational support so the DG team can focus on driving pipeline.

You'll work hands-on in our marketing automation platform, Salesforce, and related GTM tools, building repeatable processes that enable high-velocity campaign execution in a fast-paced, product-led growth (PLG) environment.

You will report to the Head of Marketing Operations and can be located remote (US-based) or hybrid out of our San Francisco HQ.

If you're based within a pre-determined commuting distance of one of our offices (SF, NY, London, or Berlin), the role includes in-office anchor days on Monday, Tuesday, and Friday. If you're located beyond that distance, the role is fully remote. For location-specific details, please connect with our recruiting team.

What You Will Do :

• Partner with the Demand Generation team to operationalize campaigns, including audience segmentation, list pulls, and automation workflows
• Ensure campaign tracking, attribution, and reporting are accurate so DG can measure pipeline impact with confidence
• Evaluate and implement new demand generation technologies (e.g. ABM platforms, channel optimization tools, etc.) to improve campaign effectiveness
• Collaborate with the Data team to develop analytics and insights that inform targeting, spend optimization, and campaign strategy
• Build and maintain repeatable campaign templates, workflows, and data processes that reduce launch time and improve speed from idea to execution
• Proactively identify opportunities to improve lead quality and conversion rates through operational changes
• Provide day-to-day technical support and best-practice guidance to marketing stakeholders
• Document processes and contribute to internal playbooks for campaign execution

About You :

Bonus If You :

Benefits :

The San Francisco, CA base pay range for this role is $120,000.00 - $150,000.00. Actual salary will be based on job-related skills, experience, and location. Compensation outside of San Francisco may be adjusted based on employee location, and the total package includes benefits and equity-based compensation. Your recruiter can share more details during the hiring process.

Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.