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Copy Chief (DTC/eCommerce)
Copy Chief (DTC/eCommerce)VirtualVocations • Racine, Wisconsin, United States
Copy Chief (DTC / eCommerce)

Copy Chief (DTC / eCommerce)

VirtualVocations • Racine, Wisconsin, United States
2 days ago
Job type
  • Full-time
Job description

A company is looking for a Copy Chief (DTC / eCommerce) to oversee copy quality and strategy in a remote setting.

Key Responsibilities

Create and scale compelling marketing angles across various platforms

Own conversion rate optimization (CRO) for copy and partner with cross-functional teams

Manage and mentor in-house and freelance writers while establishing efficient processes

Required Qualifications

10+ years of experience in DTC / eCommerce copy, with 3+ years in a leadership role

Proven track record in CRO with measurable test results

Experience in hiring and managing copy teams

Strong project management skills and familiarity with marketing compliance

College degree required, though portfolio is prioritized

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Copy • Racine, Wisconsin, United States

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