User Acquisition Manager

We are Copper

Copper is a rapidly growing consumer FinTech startup whose purpose is to build the first financially successful generation.

In less than 3 years we’ve amassed over 3,000,000 users, topped the app store charts at #16, and raised over $42M in funding from tier one investors.

Did you know that nearly 80% of adults in the U.S. live paycheck to paycheck? With Copper, teens and young adults don't just get access to a bank account packed with financially savvy features.

They also get access to Earn - a new way to earn money by playing games, completing surveys, and taking advantage of made-for-them offers.

Copper brings earning, spending, saving, and investing all into one ecosystem that makes it easy to learn money. Come join us to make a meaningful difference in people's lives!

Opportunity to be on the ground floor of a well funded startup nearing profitability

We are a fast growing technology startup that is well funded and part of a small percentage of companies nearing profitability and growing very quickly.

This means your direct work will get implemented on a large consumer scale. With this level of impact come

Role Overview

Copper is seeking a highly skilled and motivated User Acquisition Manager to join our dynamic marketing team. As an User Acquisition Manager, you will play a crucial role in driving customer acquisition and engagement through strategic online media campaigns.

You will be responsible for planning, executing, and optimizing digital advertising campaigns across various platforms to maximize ROI and achieve key performance indicators.

This role is fully remote (US only) Hybrid option with company headquartered in Seattle, WA with a dedicated office.

Responsibilities

• Independently handle significant performance marketing budgets across multiple channels to improve games’ growth and profitability
• Contribute winning ad creative ideas and run creative testing, working closely with Marketing to complete breakthrough creative strategies to attract new users
• Strategize, implement and continually optimize mobile campaigns on every critical mobile platform, including Meta, Google, TikTok, Ad Networks, DSPs, CTV, Influencer marketing, and much more
• Stay abreast of industry trends, emerging technologies, and best practices in digital advertising to drive innovation and competitive advantage.
• Research and identify target audiences, market trends, and competitive landscape to inform campaign strategies.
• Generate regular reports and presentations to communicate campaign results, insights, and recommendations to key stakeholders.

Desired Skills and Experience

• 3+ years experience in media buying for mobile app products (leveraging Paid Social, Ad Networks, and DSPs)
• Proven track record of planning and executing successful online advertising campaigns across multiple platforms.
• Strong, problem solving, and critical-thinking skills and experience working in metrics-based environment
• Experience and a desire to do both strategic planning and day-to-day execution / optimization
• Experience with MixPanel, advanced Excel and Mobile Measurement Partners (i.e. Adjust, Appsflyer, Singular, Kochava).
• Outstanding communication and client skills both written and spoken to work effectively with our cross-functional partners

Bonus

• Ability to pull data using product analytics tools
• Experience in mobile game app marketing

We offer competitive cash and equity compensation and benefits, including health / dental / vision insurance, 401k matching, paid time off, and a sane work / life balance.

Perhaps most importantly, we believe that building towards the mission of building the first financially successful generation.

TO APPLY :

[email protected] : Send resume, a few sentences on why Copper, and your connection to early financial literacy / education.

We are an equal opportunity employer committed to a diverse team. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability.