Business Development Representative (BDR) In The Optics And Eyewear Industry
We're seeking a driven Business Development Representative (BDR) to help expand our partnerships within the optics and eyewear industry. This is a highly outbound-focused role, ideal for someone who thrives in prospecting, cold outreach, and building genuine connections with decision-makers. You'll play a key role in generating qualified leads and fueling the growth pipeline for our partnerships team.
Key Responsibilities
- Conduct cold outreach via calls, emails, and LinkedIn to targeted optics and eyewear companies
- Generate qualified leads and schedule discovery calls for the partnerships team
- Research the optics market and identify high-potential brand and retail prospects
- Maintain an organized pipeline and track prospect interactions using CRM tools
- Communicate the company's value proposition clearly and persuasively
- Nurture early-stage leads to build and maintain sales momentum
- Collaborate with internal teams to refine outreach strategies and messaging
- Share feedback on market trends, objections, and competitive insights