Manager, Digital Marketing
At Warner Music Group, we're a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses :
WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.
Consider a career at WMG and get the best of both worlds an innovative global music company that retains the creative spirit of a nimble independent.
In this role, you will sit inside of the Digital Marketing team within the Strategic Marketing department, reporting to the Director, Digital Marketing. You will work closely with various internal departments (Marketing, Analytics, Creative, Streaming, + more), along with artists, managers, and external partners to create, strategize, and maximize opportunities in the marketplace for the entire Warner Music Nashville roster. You will work with an energetic, fast-paced team of people committed to driving awareness and engagement for our artists and their music.
The Manager, Digital Marketing is focused on maximizing digital marketing opportunities, developing artists' audiences, and spearheading fan engagement campaigns for our roster. The Manager will develop and execute digital rollout strategies, adhering to best practices and staying ahead of industry trends. You will also educate our artists and their teams about best practices, emerging trends, and new platforms. You will communicate directly with artists and their teams to create consistent strategies for the development of their online communities and to help bring their music to existing and future fans.
Here you'll get to :
Be responsible for one direct report (Coordinator, Digital Marketing) and approve social calendars, email schedules, content, and other tasks delegated to Coordinator
Must be willing to respond to and troubleshoot unexpected digital obstacles (including but not limited to glitches, hacking issues, login and password issues) and educate artist and management teams to prevent obstacles from happening
Stay up-to-date on trends and emerging digital tools, including CapCut templates, Canva Pro templates, etc., and provide creative ways to optimize these tools across artist and label social profiles
Work closely with Manager, Ad Strategy to amplify social content in the advertising space
About you :
We'd love it if you also had :
As the home to Asylum, Atlantic, East West, Elektra, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world's premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalogue of more than one million copyrights worldwide. Redefining what it means to be a music company in the 21st century, our consumer brands include trend-setters like UPROXX, Songkick, HipHopDX, and EMP. We're the home to WMX the next generation services division that connects artists with fans and amplifies brands in creative, immersive, and engaging ways and Alternative Distribution Alliance (ADA) the ground-breaking global distribution company for independent artists and labels.
Together, we are Warner Music Group : Music With Vision & Voice.
Love this job and want to apply? Click the "Apply" link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter. Don't be discouraged if you don't hear from us right away. We're taking our time to review all resumes, and to find the best people for WMG. Thanks for your interest in working for WMG. We love it here, and think you will, too.
Warner Music Group is an Equal Opportunity Employer.
Digital Marketing Manager • Nashville, TN, US