Job Title : Marketing Manager
Reports To : Director of Marketing
Location : Newport Beach, CA (Hybrid)
FLSA Status : Exempt (salaried)
Position Status : Full-Time
Work Schedule : Monday - Friday 9 : 00 AM - 6 : 00 PM or 8 : 00 AM - 5 : 00 PM - subject to change based on project assignments / deadlines
Base Pay Range : $68,000 - $80,000
Travel : 0-10%
Job Summary
We're looking for a Marketing Manager to lead digital marketing initiatives that drive awareness, engagement, and occupancy across our nationwide portfolio of self-storage properties. This role will focus on SEO, Answer Engine Optimization (AEO), property onboarding, Google Ads, and portfolio-wide marketing campaigns, while managing a small team of Marketing Coordinators.
This is a hybrid role based in our Newport Beach, CA office, with a balance of in-office collaboration and remote flexibility. You'll join a collaborative, high-performing marketing team that values innovation, accountability, and continuous improvement.
Why This Role Matters
This position plays a key role in developing and executing campaigns that fuel growth and brand presence for over 200 self-storage properties nationwide.
Essential Duties & Responsibilities
- Lead and mentor two Marketing Coordinators, delegating assignments, setting expectations, and following up to ensure accuracy and timely completion.
- Develop and implement SEO and AEO strategies to increase visibility, traffic, and conversions.
- Oversee marketing onboarding for new properties and ensure successful campaign launches.
- Manage and optimize paid media campaigns (PPC, social, email) and campaign budgets.
- Oversee marketing invoices and ensure accurate budget tracking.
- Ensure all campaigns and materials meet brand standards and are aligned with company objectives.
- Collaborate with Operations, Regional Management, and the Asset Management team to drive property-level growth.
- Provide regular reporting on campaign performance, with clear insights and actionable recommendations.
- Support cross-team initiatives and provide occasional assistance to the residential marketing side as needed.
Qualifications
Education / Experience
Bachelor's degree in Marketing, Business, Communications, or related field required.5+ years of relevant digital marketing experience with proven success in SEO, AEO, PPC, social media, and email marketing.Strong knowledge of analytics tools (Google Analytics, BI tools like DOMO or Tableau).Google Ads and Google Analytics certifications preferred.Experience managing and developing teams.Skilled in Excel, Photoshop, and content development (Adobe Creative Cloud a plus).Strong analytical, problem-solving, and project management skills.Skills
Excellent verbal and written communication skillsStrong organizational and project management skillsProven ability to delegate, motivate, and hold team members accountableProactive, self-starter, goal oriented, with the ability to work independentlyStrong analytical skills with the ability to interpret data and develop marketing solutionsCreative problem-solver with the ability to take initiative, adapt quickly, and improvise when neededExcellent time management and ability to prioritize multiple projects in a fast-paced environmentCommitment to ensuring campaigns and content consistently meet brand standardsBenefits for Full-Time Employees
Generous Paid Time Off - earn 3 weeks per year starting on your hire date10 Paid Holidays per year$7,800 contributed annually toward Health Benefits : Medical, Dental, VisionPaid Ongoing Professional Development & TrainingCompany-Paid Life Insurance coverage up to $50,000 per employee (Basic Life & AD&D)Basic Life & AD&D - 3x Annual Base Salary for Supervisory Level and Above401(k) Plan with employer matchRewards & Recognition programs (Manager's Quarterly & Yearly Outstanding Achievement Awards, Core Values Award, Years of Service, Wall of Fame)Company-Sponsored Events throughout the year (holiday parties & gifts, company picnic, team-building, etc.)Huge potential for career mentorship, growth, and advancementDiscretionary bonus opportunities based on performance and company factorsAbout Westport Properties
Founded in 1985, Westport Properties ("WPI") is an owner-operator of self storage, multifamily and industrial properties across the United States. The Company is a fully integrated operator that develops, acquires and manages its portfolio as well as providing third-party management services. As of January 2025, WPI has over 17 million square feet of self storage space under management and its total assets under management is over $3 billion with its US Storage Centers brand as well as over 650 multifamily units while employing over 600 people nationwide. WPI is a founding partner of the 501(c)3 Kure-It, a non-profit organization that raises money for underfunded cancer research, and Charity Storage, a 501(c)3 that uses vacant storage units to raise money for local charities. To date, Kure-It has raised over $15M and Charity Storage has raised over $1.2M.