Product Marketing Manager

Location : Alpharetta, GA (Hybrid / Onsite 2-3 days a week)

Salary : 100K - 130K base

Experience : Previous roles in Master Data Management, or Data Governance, is a must.

Sponsorship : We are not accepting candidates who need employment sponsorship now or in the future.

JOB DESCRIPTION

Product Marketing Manager

We are looking for a Product Marketing Manager to join our growing B2B data management team. We need you to help scale our core go-to-market programs and turn our product capabilities into compelling stories and sales-ready content. You'll be a builder and a progressive thinker, working in a fast-paced environment where you have the space to try new things and drive the business forward. You'll partner closely with teams across Product, Marketing, Sales, and Alliances.

What You'll Do : Key Responsibilities

You will report to the Head of Product & Customer Marketing and focus on four main areas :

• Content Development
• Own the website content (homepage, platform, partnership, and use case pages) to ensure a consistent story from a customer's first touch through success.
• Create and maintain core collateral (product, use case, persona, and partner materials) that clearly communicates customer value and aligns with our positioning.
• Utilize AI tools (LLMs) to analyze sales calls, win / loss notes, and support tickets to quickly update messaging, talking points, FAQs, and pitch inserts for the sales team.
• Demand Generation
• Create content for campaigns that maps to the buyer journey, including blogs, guides, webinars, and videos
• Partner with the Revenue Marketing team to ensure consistent offers and narratives that drive qualified sales pipeline.
• Repurpose long-form content into short video scripts, social media posts, and email sequences using AI while maintaining our brand voice.
• Analyst & Partner Relations
• Program-manage analyst briefings and inquiries , including scheduling, materials preparation, and managing formal submissions (RFIs).
• Build and refine pitch and training materials for our Technology Partners, Systems Integrators, and Resellers to help them effectively position our solution.

What Success Looks Like

First 90 Days

By 6 Months

By 12 Months

Qualifications & Experience

You'll love this job if you're a clear, concise writer and editor ready to contribute to collateral development from day one.

Benefits :

Equal Employment Opportunity :

We are committed to diversity and inclusion. We welcome qualified applicants from all backgrounds, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Alternative methods of applying for employment are available for individuals with disabilities.