Global Head of TTS Product Marketing, Director

Global Head Of Tts Product Marketing, Director

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Job Overview

Product Marketing supports the growth of our market-leading Treasury and Trade Solutions (TTS) business by building and enabling a more connected TTS global proposition and client-centric content, allowing client-facing teams to further enhance their trusted advisor position. The primary focus for Product Marketing is to deliver a) integrated content quality and management and b) cross-product solutions development & commercialization.

Responsibilities :

• We are looking for a dynamic and seasoned domain expert in the Treasury and Trade Services (TTS) / Transaction Banking space to lead our Global Product Marketing function. This role will report to the Global Head of Product and Segment Marketing.
• The Product Marketing Director will be a senior-level executive who oversees the marketing of TTS products. They will play a crucial role in understanding the market, defining the product's position within that market, and communicating its value to both internal teams and potential customers.
• This role involves strategic planning, team leadership, and close collaboration with sales, marketing, and product development teams to ensure the product's success in the market.
• Lead the strategy behind how our products are brought to market, positioned, and sold. They are responsible for crafting compelling messaging, identifying target customer segments, and developing marketing plans that drive demand and adoption of the product.
• Establish TTS products as market leaders, drive revenue growth, and enhance customer satisfaction.
• Drive horizontal client facing content and cross-product solutions across all TTS business areas. The key to success of this role will be ability to build trusted partnerships with wide range of stakeholders across TTS.
• Collaborate closely with both global and regional teams to assist driving the client agenda.
• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards.

The individual will drive the global strategy and execution of two key pillars :

Cross Product Solutions Development and Commercialization

Integrated Content Quality and Management

Qualifications :

Education :

Core Competency Skills :