Director, Global Digital, Ralph Lauren Fragrances DMI

Division: L’Oréal Luxe Location: Hudson Yards Reports To: Deputy GM

The Mission: Elevate American Luxury in the Digital Age As the Global Digital Director for Ralph Lauren Fragrances, you will be the lead architect of the brand's digital soul. You are responsible for defining the global digital vision, accelerating e-business growth, and crafting a seamless, premium omnichannel experience that resonates with the modern luxury consumer.

You will navigate a complex, fast-paced global matrix, bridging the gap between brand storytelling and transactional excellence. From mastering the Amazon ecosystem to pioneering O+O (Offline + Online) retail innovations, your role is to ensure Ralph Lauren Fragrances wins the hearts and "carts" of consumers worldwide.

What You Will Achieve:

• Strategic Roadmap & Vision: Define and deploy the 3-year global digital strategy. You will set the pace for E-Business, D2C (including Amazon/Marketplaces), and E-Retail excellence.
• Omnichannel Acceleration (O+O): Revolutionize the consumer journey by synchronizing digital touchpoints with physical retail, ensuring a consistent and elevated "American Dream" brand experience at every click and corner.
• Global Go-To-Market Excellence: Lead the digital and media investment guidelines (in synergy with Communications) for iconic global launches, ensuring maximum ROI and brand heat.
• Platform & Marketplace Mastery: Architect the global strategy for D2C platforms and marketplaces (Amazon, Sephora.com, etc.), defining the merchandising, UX/UI vision, and consumer experience guidelines.
• Collaborative Storytelling: Partner with Creative, Social, and Marketing teams to ensure that our digital presence is not just functional, but emotionally resonant and brand-aligned.
• Market Growth & Optimization: Act as the strategic partner to Zones and Markets, providing the tools, guidelines, and analytical support needed to optimize local digital presence and performance.
• Budget & Resource Stewardship: Strategically manage the global digital budget, allocating resources to high-impact initiatives that fuel long-term brand equity and short-term sales.

Who You Are:

• A Digital Visionary: 10+ years in digital leadership, ideally within Luxury, Beauty, or Lifestyle. You understand that in luxury, the "how" is just as important as the "what."
• A Growth Hacker with a Luxury Lens: You are as comfortable with data analytics and ROI optimization as you are with high-end creative storytelling.
• A Marketplace Expert: Deep experience navigating the Amazon ecosystem and premium E-Retailer landscapes.
• An Influential Leader: You excel in a matrixed environment, possessing the emotional intelligence to lead through influence and collaborate across diverse global teams.
• Entrepreneurial & Agile: You thrive in change, possess a "test and learn" mindset, and are always looking for the next digital frontier.

What’s In It For You: At L’Oréal, we don’t just offer a job; we offer a career without borders. As part of the Ralph Lauren Fragrances team, you will enjoy:

• Entrepreneurial Freedom: We act like a startup but with the resources of the world’s #1 beauty company. You will have the autonomy to pilot new technologies and define the digital future of a legendary brand.
• Unrivaled Career Growth: With 36+ iconic brands in our portfolio, your career path is limitless. We prioritize internal mobility and provide the tools to help you transition across brands, functions, or countries.
• World-Class Benefits: A competitive compensation package including medical, dental, vision, and a robust 401K/pension plan.
• Wellness & Work-Life Balance: Access to our hybrid work policy (3 days in-office), Summer Fridays, and comprehensive mental health and wellness programs.
• Beauty Perks: Monthly product stipends, VIP access to our internal Company Shop for discounted products, and a monthly mobile allowance.
• Continuous Learning: Unlimited access to our "L'Oréal Up" learning platform, mentorship programs, and executive leadership training at our global campuses.
• Salary Range: 140,000 - 200,000

Diversity, Equity & Inclusion at L’Oréal: Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly, we encourage you to apply anyway!

We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.