Priority Marketing is hiring : Social Media Specialist in Fort Myers

Overview

One of Southwest Florida’s most prominent agencies is looking for an experienced social media specialist with a passion for driving engagement and helping clients achieve their goals through effective campaigns and strategy implementation. The Social Media Specialist role is an entry-level position that supports the Director of Social Media and the social department to deliver on actionable insights and goals to our clients, while driving brand awareness and successfully developing and executing a variety of campaigns across multiple social media platforms.

Responsibilities

• Write and develop social media plans
• Manage day-to-day posting and scheduling of relevant content across social media channels for multiple clients
• Implement client strategies and budgets into successful organic and paid social media campaigns that achieve specific client goals and business objectives
• Evaluate and manage the development of insight-driven social campaigns that increase client awareness and generate leads and revenue
• Collaborate with other departments to align and execute content marketing strategies across all relevant social media platforms
• Direct the execution of social graphics, visual content, animated GIFs, Reels, Stories, and video to promote engagement and brand awareness for clients
• Identify new social media marketing trends to leverage for increased awareness and revenue
• Develop content creation shot lists and support on-site content capture, which can include nights or weekends based on client schedules
• Report on key performance indicators across all platforms, identifying key takeaways and opportunities for improvement
• Monitor and respond to client reviews in each client’s brand voice to manage reputations
• Attend client meetings as needed

Professional Experience

Knowledge

Skills

Seniority level

Employment type

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Industries

Fort Myers, FL

Salary range : $65,000 - $75,000

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