Full Stack Performance Strategist

At Everything Bagel, we build and support breakthrough brands that disrupt categories and captivate audiences across digital, social, and beyond. Our brand team leads strategy and messaging for some of the most exciting startups and scaling companies across wellness, beauty, CPG, and education and more. We believe in brand-building that's strategic, deeply human, and creatively fearless.

Full-Stack Creative Strategist

Location : Remote

Type : Full-Time Contract (US-based preferred)

Team : Creative Strategy

About the Role

We're looking for a Full-Stack Creative Strategist to lead cross-channel creative strategy for our

clients, primarily across paid social (Meta, TikTok), lifecycle (email / SMS) and web. You'll brief

designers, write or review copy, guide messaging, and present strategy to clients. If you love

spotting patterns in performance, pitching new hooks, and turning insights into great creative,

this is your seat.

This is a full-time contract role designed for someone strong in both strategy and storytelling, with

The flexibility to work across both ads and retention.

Key Responsibilities

Strategy & Concepting

• Own creative strategy across a portfolio of DTC brands
• Become the voice expert for each brand, from positioning to product nuance
• Use data, research, and intuition to develop creative concepts and testing plans
• Lead brainstorms and client presentations across ads, email, and site content
• Identify messaging gaps and create roadmaps to address them

Copy & Creative Development

• Write or edit ad copy (headlines, hooks, primary text, CTA logic)
• Brief or QA email copy (flows, campaigns, segmentation)
• Maintain brand voice documents and ensure messaging consistency across assets
• Collaborate with copywriter to guide tone, flow, and format

Iteration & Optimization

• Monitor performance trends and apply insights to refine creative strategies
• Iterate on winning ad and email assets, testing new hooks, visuals, and formats quickly
• Collaborate closely with designers, copywriters, and the growth team to evolve concepts
• based on real-time feedback
• Champion a culture of testing and creative agility, moving fast without compromising
• quality

Production, QA & Delivery

• Write clear, actionable creative briefs for design, email and copy teams
• Lead QA for all creative assets reviewing layout, copy placement, specs, and brand
• consistency
• Collaborate with project managers and email coordinators on timelines and handoffs
• Present weekly reports to clients on creative strategy, upcoming campaigns, testing
• insights, and performance trends

Qualifications

• 3–5 years in performance creative strategy or direct response marketing
• Strong instincts around copy, messaging architecture, and what converts
• Experience with Meta ads, email flows / campaigns, and testing structures
• Comfortable owning a brand's creative vision across ads and retention
• Clear and confident communicator who can align internal teams and speak to clients
• Familiar with tools like Asana, Slack, Klaviyo, and Magicbrief (or excited to learn)
• Copywriting background a plus especially if you've worked on both long- and short-form

Format & Structure

Role Type : Full-Time Contract, 40hrs / week

Team : Reporting to the Creative Director, collaborating with Copy, Design, Video, and

Growth

You'll report to the Creative Director and collaborate with a Retention Coordinator, part-time

Copywriter, and freelance Designers. You'll have support in execution, but own the big picture

and strategy behind what we're building.

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