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Growth Marketing Director

Growth Marketing Director

VirtualVocationsLansing, Michigan, United States
30+ days ago
Job type
  • Full-time
Job description

A company is looking for a Growth Marketing Director to lead their customer acquisition strategy in a remote setting.

Key Responsibilities

Build, launch, and manage B2C customer acquisition campaigns across digital and offline channels

Research, test, and optimize marketing messages and channels to reach target audiences effectively

Track key performance indicators (KPIs) and manage the marketing budget to improve campaign ROI

Required Qualifications

7+ years of B2C marketing experience focused on customer acquisition and revenue growth

Proven success in digital marketing with hands-on experience in managing paid campaigns

Experience in integrating offline marketing channels into an acquisition strategy

Highly data-driven with expertise in performance metrics and testing tools

Experience managing a marketing budget and demonstrating positive ROI

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Director Growth Marketing • Lansing, Michigan, United States

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