Assistant Manager, Digital Commerce & Operations, e.l.f. Cosmetics & e.l.f. SKIN

Overview

At e.l.f. Beauty, we're bold disruptors with kind hearts, obsessed with building joyful, inclusive beauty experiences. We're seeking a Digital Commerce & Operations Manager to oversee the day-to-day performance of our direct-to-consumer business across website, app, and social commerce within the North America region. This full-time role is at the center of our growth engine, balancing commercial strategy, operational execution, and consumer-first experiences.

The right candidate thrives in a fast-paced environment, can shift seamlessly between high-level planning and detail-oriented execution, and is equally comfortable diving into sales forecasts or shaping digital merchandising strategies. You'll serve as the lead liaison with Operations , ensuring our best of beauty is stocked, striving for accuracy in forecasting, and driving equity-enhancing value propositions to aid conversion that all ladder up to delivering sales and consumer delight.

Key Responsibilities

Direct-to-Consumer Commercial Growth :

• Drive revenue growth across all DTC channels (site, app, social commerce) through daily management of commercial levers.
• Develop and optimize the digital merchandising strategy , including brand stories, campaign moments, and conversion-driving journeys.
• Own execution of site and app content , from homepage to PDPs, ensuring consistent brand storytelling and flawless execution.
• Partner with SEO / GEO, UX, CRM and Paid Media leads to map and forecast impact of traffic growth, personalization, and retention opportunities
• Collaborate closely with Beauty Squad and User Journey / GTM leads to create cohesive, commercial-centric experiences.
• Identify and implement strategies to improve profitability and contribution margin across channels.

Promotions, Planning & Operations Liaison :

Reporting, Insights & Optimization :

Team Leadership & Collaboration :

Qualifications :

Compensation

$70,000 - $95,000 a year

This job description is intended to describe the general nature and level of work being performed in this position. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors' discretion. It also reflects details considered necessary to describe the principal functions of the job identified.

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