VP, Advertising Strategy & Operations Job at Inizio Partners Corp in New York

Role : Vice President, Advertising Strategy & Operations

Location : New York, USA

Base Salary + RSUs + Annual Bonus.

Overview

Our clientis hiring a Vice President, Advertising Strategy & Operations to build and scale a new Advertising practice serving publishers, streamers, and AVOD platforms. The ideal leader will have a deep command of the ad-tech ecosystem with proven expertise in Ad Operations, Yield Optimization, and Revenue Platforms across both direct and programmatic environments.

This role requires a demonstrated track record of leading Ad Operations or Ad Strategy teams at scale and translating client objectives into outcome-based solutions. You will be responsible for shaping the go-to-market strategy and driving technical and process innovation that is tightly integrated with our client's Data & AI capabilities.

The position calls for a consultative approach, with the ability to understand the key drivers of client stakeholders, position internal value proposition, and build long-term partnerships that expand revenue impact. Success in this role depends on both strategic vision and operational discipline, balancing innovation with the rigor needed to run a services business with clear SLAs, quality standards, and measurable client outcomes.

Responsibilities

Shape and execute the go-to-market strategy for our client's Advertising offerings, positioning data-driven services and capabilities as outcome-based solutions.

Build and scale a dual-shore global Ad Ops organization delivering campaign trafficking, QA, pacing, discrepancy management, yield optimization, and reporting.

Integrate internal Data & AI strengths to drive automation and innovation, including trafficking workflows, anomaly detection, pacing alerts, forecasting, and billing / reconciliation.

Develop and enforce SOPs, playbooks, and governance frameworks across leading ad tech platforms such as Google Ad Manager, FreeWheel, Operative One, and others.

Partner with senior client stakeholders to define roadmaps, align on revenue and KPI goals, and deliver measurable impact.

Lead client pursuits by identifying needs, mapping them to internal capabilities, and developing winning proposals.

Qualifications

10+ years in Media / Advertising services, with 5+ years leading Ad Ops / Programmatic / Revenue Ops delivery at scale (consulting, publisher, advertiser, agency, or managed services).

Strong understanding of :

Ad servers / tech : FreeWheel, SpringServe, Google Ad Manager (GAM 360), or similar.

Programmatic platforms : DSPs / SSPs such as The Trade Desk, DV360, Magnite, PubMatic.

Order management systems : Operative One, Placements.io, or equivalents.

Ad formats : trafficking for display / video, including VAST, VPAID, and interactive formats.

Experience building and managing global delivery teams, designing SOPs, and enforcing SLA-driven performance.

Strategic thinker with a data-driven, analytical mindset and the ability to orchestrate end-to-end solutions.

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