SEO Specialist Job at Veracity Insurance Solutions, LLC in Charlotte

Overview

At Veracity, we aim to be a different kind of insurance partner—free from outside investors, venture capital, or the pressures of a corporate parent. Ours is a culture of empowerment that values effort, results, and accountability. We answer only to the small business owners we serve, allowing us to stay focused on helping their businesses thrive by providing expert guidance and best-in-class insurance policies. We’re growing fast and want you to be part of it.

We’re seeking a humble, hungry, smart, and proactive SEO Specialist to join our team remotely. This role reports to the Director of Content as part of a team of SEOs who collaborate with Editors, Copywriters, Designers, Product Marketing Managers (PMMs), Partnerships, Social, Video, and other stakeholders to ensure alignment with overall strategy and business objectives.

Responsibilities

• Develop and implement SEO strategies and tactics to drive organic traffic growth
• Conduct keyword and competitive analysis and perform audits to identify optimization opportunities, technical and on-page issues
• Collaborate with the Content team to develop an editorial content calendar that supports SEO goals and the marketing funnel
• Optimize website content, structure, metadata, and other elements to improve search engine rankings
• Collaborate with the Digital Media Specialist on content to attract high-quality backlinks and perform link-building campaigns
• Work with Content and Design teams to ensure SEO best practices are implemented
• Monitor, analyze, and report on organic performance using tools like Google Analytics, Google Search Console, and other SEO tools (e.g., Moz, Ahrefs, Screaming Frog)
• Stay up-to-date on the latest SEO trends and algorithm updates and share knowledge with the SEO team and others
• Use AI per company guidelines to create efficiencies at scale, perform research, automate rote work, and improve analysis
• Coordinate with resource providers (Copywriters, Designers, etc.) in the execution of the SEO strategy
• Perform other duties as requested, directed, or assigned

Qualifications

Perks

Why Veracity?

Here at Veracity, you’ll be part of a team of trailblazers and visionaries. We’re creating a new paradigm in insurance with a vibrant and inclusive workplace where your ideas matter. You will have opportunities to :

Compensation

Compensation Range : $60k / yr – $80k / yr

Equal Opportunity

We are proud to be an equal-opportunity employer. We provide equal opportunities to all qualified applicants, regardless of race, color, religion, sex, national origin, disability, or any other legally protected characteristics. If you need accommodation, please let us know during the interview process.

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