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Growth & Performance Marketing Manager

Growth & Performance Marketing Manager

Abbott & OaksMarblehead, MA, United States
2 hours ago
Job type
  • Full-time
Job description

About Abbott & Oaks

Abbott & Oaks is one of the fastest-growing fine jewelry brands in the U.S., on a mission to become the leading destination for vintage and antique jewelry. We blend history, storytelling, and data-driven marketing to connect collectors and modern audiences alike.

We’re now looking for a Growth & Performance Marketing Manager to take ownership of our growth engine — leading paid acquisition, optimization, and retention efforts across channels.

You’ll work closely with our founder and creative team to scale efficiently and build a brand that lasts for generations.

Why Join Us

  • Lead and evolve a seven-figure marketing budget with real autonomy.
  • Join a category-defining brand with a devoted customer base and strong product-market fit.
  • Collaborate with a small, passionate team where ideas move fast.
  • Competitive salary, healthcare, and performance bonuses.
  • Hybrid flexibility

What You’ll Do

  • Own and optimize growth across paid, organic, and emerging channels.
  • Own the full lifecycle of paid growth — from audience strategy and creative direction to testing and scaling what works — with support from our creative and analytics teams.
  • Partner with creative and product teams to craft compelling customer journeys — from first touchpoint to repeat purchase.
  • Experiment with new growth levers : influencers, partnerships, and referral programs.
  • Build systems for attribution, LTV tracking, and funnel performance.
  • Analyze results, share insights, and scale what works.

    • What You Bring

  • 4–8+ years of growth or performance marketing experience, ideally in DTC eCommerce.
  • Proven success scaling campaigns profitably across Meta, Google, and TikTok.
  • Experience managing and scaling multiple accounts or brands, with a deep understanding of what drives performance across different audiences and products.
  • Deep understanding of CAC, ROAS, and LTV dynamics.
  • Analytical mindset — comfortable interpreting data to drive creative and strategic decisions.
  • Experience working cross-functionally with creative, product, and external partners.
  • Startup or fast-growth brand experience is a plus.

    • Compensation & Benefits

  • $115,000–$140,000 base salary
  • Performance-based bonus tied to growth metrics
  • Healthcare coverage
  • Hybrid schedule — in-office collaboration, remote flexibility
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    Growth Marketing Manager • Marblehead, MA, United States

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