Overview
Marketing & Media Specialist role at Stevens Transport. We are seeking a creative storyteller responsible for managing a corporate presence in marketing, social media, and print campaigns. As in-house content creator, you will take conceptual direction and craft ideas and experiences that engage our audiences at every turn.
Key Responsibilities
- Spearheading a tailored social media strategy that tells the Stevens Transport story, maximizes brand exposure, and engages existing employees as well as our online community
- Scheduling marketing calendar posts across multiple channels (LinkedIn, Twitter, Facebook, Instagram, Vimeo, YouTube, etc.)
- Creating social media campaigns with calls-to-action that support recruiting efforts and help generate leads
- Writing original but relevant social copy for press releases and corporate newsletters
- Monitoring industry trends and competitor activity
- Overseeing the entire portfolio of creative assets (master templates, print, web, email, advertising, PowerPoints, photography, videos, etc.) to support marketing and business objectives
- Responding quickly to proof modifications and new project requests
- Analyzing social media metrics and growth of outreach / campaigns on a weekly basis
Qualifications
Minimum Qualifications
Bachelor's degree and experience leading social media accounts on behalf of a businessStrong, compelling writing is a requirementWell-versed on all relevant and emerging social media platformsExperience developing high impact social media marketingExperience with services such as MailChimp, Hootsuite, Creator Studio, etc.Ability to analyze project requirements and provide accurate turnaround timelinesMust be able to fulfill a high volume of daily requests while also developing long-term projectsPreferred Qualifications
An energetic, flexible, and approachable work style; works well under pressure and is capable of remaining calm and focused despite rapidly changing priorities / competing deadlinesAn understanding of how to draw insights from social media measurementsExperience with Adobe Creative Suite (Photoshop, Illustrator, Premier)Former Agency Experience a plus5 years Marketing Management experienceBudgetingSkills And Abilities
Marketing CampaignsBrandingSocial MediaVideo MediaPrint MediaMedia PlanningProject Management – Planning, Tools & MethodologyBudgeting – Project, Resource & DivisionalCRM – Hubspot, Mailchimp, SalesforceSEOAnalytics & Insights – Google, LinkedIn, General Marketing DataLinkedIn MarketingContent WritingCommunication – Written & VerbalWork Experience
5 Years in Corporate MarketingWorkshift
M-F (Day) (United States of America)
Education
In compliance with Federal and State equal employment opportunity laws, qualified candidates are considered for all positions without regard to race, color, religion, sex, national origin, age, marital status, veteran status, non-job-related disability, or any other protected group status.
J-18808-Ljbffr