A company is looking for a Media Planning Manager to develop and execute media strategies that support brand initiatives and drive growth.
Key Responsibilities
Build and execute comprehensive media plans to support brand initiatives and upper-funnel marketing
Monitor and report upper-funnel KPIs and create monthly performance reports for leadership
Manage budgets, ensuring performance optimization and collaboration with cross-functional teams
Required Qualifications
5-7 years of experience in full-funnel media planning or a related digital marketing role
Strong understanding of upper-funnel media channels and digital marketing metrics
Proficiency in data analysis and reporting tools
Proven experience managing and optimizing media budgets
Hands-on experience collaborating with Data & Analytics teams to interpret and visualize data
Manager Planning • Fort Myers, Florida, United States