Marketing Manager

Working with an excellent client that is looking to hire a seasoned Marketing Manager in Springfield, PA. Our client is the prime contractor on this role, this is a direct hire role with a base salary that is based off of your experience.

Our client is looking to hire this candidate ASAP. Job Description : Ownership and maintenance of our B2B marketing automation platform Help architect data structure across SFDC and marketing automation platform Oversee user permissions and user management Monitor IP health / deliverability Partner with the B2B retention team to ensure they have the data in the format they need to execute their campaigns Design campaign workflows : validation rules, triggers, and alerts Collaborate with QA to drive the right test scenarios and testing success of automations and campaigns Data optimization including database health and user data clean up Responsible for the evaluation, execution, and implementation of new technology in partnership with cross-functional stakeholders Primary responsibilities include enabling and empowering retention marketing efforts and making it easier for the team to deliver on the business goals Manage social media Qualifications : 4-6 years of hands-on B2B experience Strong understanding of B2B data architecture Experience with SFDC Have worked with b2b specific marketing automation platforms (Hubspot, Marketo, SFMC, ect.

Extremely organized, dependable, self-motivated & process oriented Meticulous attention to detail Ability to zoom out to view the final product from a customer perspective Strong stakeholder management and interpersonal skills Bachelor’s degree in marketing, communications, or a related field Powered by JazzHR